Because Customers Can Be ‘Irrational’: A Webinar About Incorporating Behavioral Science

Date: Thursday, April 27, 2017
Details: 10:30am PT / 1:30pm ET
Duration: 30 Minutes

What is Behavioral Science? What are some principles that are commonly applicable in the market research context? How does Ipsos leverage Behavioral Science in designing, analyzing, interpreting and activating customer experience research? What role can Behavioral Science play in better understanding emotional dimensions of customer decisions? How can Behavioral Science help you translate research insights into outstanding customer experience strategies and tactics?

Most researchers still have questions about how to effectively apply behavioral science to their programs. At Ipsos, we not only have seasoned experts, but we have a history of helping clients to achieve truly meaningful results.

Join us for complimentary webinar with answers to these questions, and yours!