Global Consumer Views

Our Global Consumer Views offer aggregate-level data from 23 countries.

Store Brands Muscle In on National Brands' Comfort Zone

While consumer perceptions toward store brands have slipped on many dimensions over the last two years, store brands may be starting to improve on...     


Healthy Food for Kids

In our latest global consumer study we found that parents from around the world ranked a healthy heart as the most important benefit their children...     


Consumer Perceptions Toward Store Brands Still Strong – But National Brands Gaining Ground

While the majority of global consumers still perceive store brands to be better than or the same as national brands, a one year trend analysis...     


Getting Vitamins from Food and Beverages is First Priority for Consumers

While food and beverage products may contain different vitamins, minerals and supplements, consumers from around the world value most those products...     


Topics

Ad Recall  •  Affluent  •  Alienation Testing  •  Banking  •  Benchmarking  •  Brand Communications  •  Brand Equity  •  Brand Loyalty  •  Brand Penetration  •  Brand Research  •  British Columbia  •  Business  •  Canada  •  CanWest Media  •  China  •  Coca-Cola  •  Concept Development  •  Concept Evaluation  •  Concept Testing  •  Consumer Trends  •  Consumers  •  Customer Satisfaction  •  Data Collection  •  Digital Content  •  Digital Media  •  Economic Recovery  •  Economy  •  Emerging Markets  •  Emotional Measurement  •  Entertainment  •  Environment  •  Equity Flow  •  Ethnic and New Canadians  •  Family  •  Fashion  •  Food  •  Forecasting  •  Fortune 500  •  Gambling  •  Government  •  Green  •  Health & Pharmaceuticals  •  Health Insurance  •  Healthcare  •  Healthcare Dynamics Model  •  Hierarchical Bayes Model  •  Hospitality  •  Idea Testing  •  Immigration  •  Innovation  •  Inter@active Reid  •  Interactive Custom Panels  •  Internet  •  Internet Gambling  •  Internet Usage  •  Likability  •  Line Optimization  •  Lottery & Gaming  •  Low-Income  •  Market Landscaping  •  Market Permeability  •  Media  •  Modeling  •  Multiattribute Utility Theory  •  Newspapers  •  Olympics  •  Online Panels  •  Packaging Design  •  Panels  •  Positioning  •  Predictive Modelling  •  Pricing  •  Product Development  •  Product Extension  •  Product Launch  •  Product Testing  •  Public Attitudes  •  Public Opinion  •  Purchase Decision Trees  •  Qualitative  •  Recession  •  Relevance, Expensiveness and Differentiation  •  Retail  •  Rewards Programs  •  Sales  •  Segmentation  •  Social Media  •  Sports  •  Tax  •  Technology  •  Teens  •  Telephone Surveys  •  Travel  •  Trial Potential  •  USA  •  Video  •  Wireless Trends  •  Youth