Home  /  Knowledge & Ideas  /  Public Affairs  /  

Point of View

Get the Ipsos Point of View on your research challenges. We share our experience, learnings, methodologies, and perspectives on five research specialties: advertising, loyalty, marketing, media, and public affairs research.

Mobilising Talent: The Global Mobility Challenge

A new whitepaper from Ipsos and BDO International Limited captures the findings of the first comprehensive, international study into employee...     

Favorability Towards Energy Sources Among Americans

Over that last few years environmental concerns related to energy production have been heightened in the wake of the 2010 Deepwater Horizon oil spill...     

The Use of Experimental Design in Public Policy Research

Public policy research often involves complex experimental designs. Ipsos Public Affairs has been using this research technique for decades. In this...     

Why are we finding fewer Spanish speaking respondents?

This point of view provides a summary of trends in immigration from Mexico (and reverse immigration), and the subsequent impact on the number of...     

Print LargerSmaller Link To This Page
More

Topics

Ad Recall  •  Arts and Culture  •  Barack Obama  •  Benchmarking  •  Brand Communications  •  Brazil  •  Business  •  Canada  •  CEO  •  China  •  Coca-Cola  •  Consumers  •  Corporate Reputation and Risk Management  •  Crisis Management  •  Customer Satisfaction  •  Data Collection  •  Diversity  •  Economic Recovery  •  Economy  •  Emerging Markets  •  Employee Research  •  Energy Barometer  •  Energy Conservation  •  Energy Issues  •  Energy Sources  •  Environment  •  Equity Flow  •  Equity Transfer  •  Ethnic  •  Family  •  Food  •  Forecasting  •  Government  •  Green  •  Health & Pharmaceuticals  •  Health Insurance  •  Healthcare  •  Hierarchical Bayes Model  •  Hispanic  •  International Trends and Global Advisor  •  Internet  •  Low-Income  •  Media  •  Medicare  •  Message Testing  •  Modeling  •  Municipal Government  •  Newspapers  •  Not-For-Profit Organizations  •  Obesity  •  Olympics  •  Online Panels  •  Political Polling  •  Pricing  •  Proposition 8  •  Public Attitudes  •  Public Infrastructure  •  Public Opinion  •  Public Sector  •  Qualitative  •  Rapid Response  •  Recession  •  Relationship Marketing  •  Retail  •  Sales  •  Same-Sex Marriage  •  Segmentation  •  Social Media  •  Soft Power  •  Sponsorship  •  Tax  •  Teens  •  Travel  •  Triangulation  •  Trust  •  TV  •  USA  •  Venezuela  •  Video  •  War  •  Youth