Internet Usage 7 results

How Relevant is the Internet for Video Advertising Exposure?

Advertising  |  Ipsos Ideas

Ever ponder the relevance of the Internet for video advertising exposure? Our advertising research expert John Hallward does. Read his thoughts on...     


IGN & Ipsos: Are You Game?

Media, Content and Technology  |  White Paper

Ipsos MediaCT, Ipsos Understanding Unlimited (Ipsos' qualitative research division), and IGN Entertainment have co-released the most comprehensive...     


The Online Teen: What Marketers Need to Know

Media, Content and Technology  |  Ipsos Ideas

Marketing to teens online may be more challenging than previously thought. These are the findings of a new study from Ipsos Reid – Inter@ctive Teens:...     


Dissecting the Gap Between Download and Streaming Video

Media, Content and Technology  |  Ipsos Ideas

Recent research conducted by Ipsos Insight among online adults hints that future growth in online video services may be predicated more on...     


More Canadians Plugging into Online Social Networks

Media, Content and Technology  |  Ipsos Ideas

Online social networks and communities appear to have hit the Internet with the momentum of a runaway locomotive. A new Ipsos Reid study - “Online...     


Online Video and Social Networking Set to Drive Tomorrow's Digital Lifestyle

Media, Content and Technology  |  Ipsos Ideas

The evolution of Internet users’ digital media and online habits appears to be transitioning to the digital video age, according to the most recent...     


The Arrival of the Convergence Revolution

Media, Content and Technology  |  Ipsos Ideas