No Matter The Size, Majority (59%) Of SMB Owners Say Branding Their Business A ‘Priority’

But Less Than One Half (45%) Are ‘Very Satisfied’ With Their Company’s Current Brand, Just One In Three (32%) ‘Strongly Agree’ They’re Confident In Making The Right Marketing And Branding Decisions

Tuesday, March 04, 2008

Toronto, ON – A new Ipsos Reid poll conducted on behalf of Hewlett Packard finds that no matter the size of their small or medium-sized business, a majority (59%) of SMB owners say that branding their business is a ‘priority’ (28% very high/31% somewhat high). In fact, just two in ten (18%) say it’s ‘not a priority at all’,...

For current news subscribers

Please login to view the full story.



Need Access?



No Matter The Size, Majority (59%) Of SMB Owners Say Branding Their Business A ‘Priority’

Downloads PDF

5 PDF's

2552 Words

Contact

Sean Simpson
Vice President, Canada
Ipsos Public Affairs
+1.416.324.2002
sean.simpson@ipsos.com