Freshness, Health and the Environment Matter Most in the Kitchens of the World

Global Consumer Priorities Regarding Food Products Shift away from Taste, Convenience

Thursday, June 11, 2009

New York, NY – A new study conducted by Ipsos Marketing, Consumer Goods indicates that global consumers have readjusted their priorities regarding food products. Fresher ingredients. Increased health benefits. More environmentally friendly packaging. These are the top priorities global consumers are placing on food companies.

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Freshness, Health and the Environment Matter Most in the Kitchens of the World

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Contact

Allyson Leavy
Vice President
Ipsos InnoQuest
+1.516.507.3515
allyson.leavy@ipsos.com
David Pring
Executive Vice President, Consumer Goods
Ipsos Marketing
+1.212.584.9276
david.pring@ipsos.com