Vancouver, BC - Full results can be viewed in the document available for download to the right.
These are the findings of an Ipsos Reid online poll conducted on behalf of Global BC. The poll was fielded October 28, 2010 with a representative sample of 815 adult British Columbia residents, who either watched/heard Premier Gordon Campbell's address or saw/heard media coverage of the address.
A survey with an unweighted probability sample of this size and a 100% response rate would have an estimated margin of error of ±3.4 percentage points, 19 times out of 20. The margin of error will be larger for other sub-groupings of the survey population.
These data were statistically weighted to ensure the sample's regional and age/sex composition reflects that of the actual British Columbia population according to 2006 Census data.
The polling was conducted using Ipsos Reid’s “Voice of the West Interactive Forum” – an online panel of more than 6,500 British Columbians who have been randomly recruited to match the overall characteristics of the adult residents of the province.
Important Research Note
This survey was conducted with 815 adult British Columbia residents who either watched/heard Premier Gordon Campbell's address or saw/heard media coverage of the address. The survey respondents are referred in this report collectively as “British Columbians”.
For more information on this news release, please contact:
Ipsos Reid Public Affairs
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