Ipsos Gallops Forward in the Animal Health Market

Veterinarian/Researcher Caitlin Blazic Joins Ipsos Forward Research

Monday, January 23, 2012

Saint Louis, MO – Ipsos Forward Research is building on its strengths in providing insights to the veterinary and animal health market. Caitlin Blazic, VMD, has joined the team as a Senior Research Manager. Dr. Blazic’s technical knowledge, years of experience in private practice, and previous role as a director of qualitative and quantitative marketing research will ensure a rich blend of insights for clients of Ipsos Forward Research.

Caitlin Blazic

“We brought Caitlin on board because as a veterinarian and a market researcher, she brings a rare combination of skills and understanding to the table,” says Mark Golde, Animal Health Lead from Ipsos Forward Research. “As a veterinarian, she understands the needs and concerns of both animal healthcare professionals and their clients. As a market researcher, she recognizes the business issues facing animal healthcare companies. This combination of skills and experience allows her to build a true and genuine trust amongst all parties interested in animal health, allowing Ipsos Forward Research to garner greater insights into the needs of the market.”

Prior to joining Ipsos, Dr. Blazic worked in a Pennsylvania based marketing research and consulting firm where she conducted qualitative and quantitative research across a variety of therapeutic areas. Her clinical background lends a certain depth and richness to qualitative research, as she can communicate fluently with veterinary professionals and pet owners alike. Animal health clients also benefit from her technical expertise which offers unique insight and credibility to all phases of research.

Before working in the field of market research, Dr. Blazic completed a surgical internship in New Jersey before joining a mixed animal practice in western Pennsylvania. “As a veterinarian, I am a passionate advocate for the advancement and improvement of animal health. As a market researcher, I aim to connect clients with that passion through insights that help inform and direct their decisions,” says Blazic. “Ipsos Forward Research is a diverse and exceptional team and I’m excited to contribute.”

Caitlin Blazic earned her doctorate from the University of Pennsylvania’s School of Veterinary Medicine, and graduated with a Bachelor of Arts degree from the University of Notre Dame. Dr. Blazic is based at Ipsos’ office in Saint Louis, Missouri.

For more information on this news release, please contact:

Mark R. Golde
Senior Vice President
Ipsos Forward Research

About Ipsos

Ipsos is a leading global survey-based market research company, owned and managed by research professionals. Ipsos helps interpret, simulate, and anticipate the needs and responses of consumers, customers, and citizens around the world.

Member companies assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media. They measure public opinion around the globe.

Ipsos member companies offer expertise in advertising, customer loyalty, marketing, media, and public affairs research, as well as forecasting, modeling, and consulting. Ipsos has a full line of custom, syndicated, omnibus, panel, and online research products and services, guided by industry experts and bolstered by advanced analytics and methodologies. The company was founded in 1975 and has been publicly traded since 1999.In 2010, Ipsos generated global revenues of €1.140 billion ($1.6 billion U.S.).

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Ipsos Gallops Forward in the Animal Health Market

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Mark Golde
Senior Vice President
Ipsos Forward Research
(314) 205-0005