Socialogue: Check Out My Work, Not My Social Networking Life, Please!

Tuesday, July 17, 2012

Global - Ipsos Open Thinking Exchange (Ipsos OTX) and Ipsos Global @dvisor are pleased to share the latest proprietary global infographic and commentary on the trends and behaviors that define people’s lives in today’s social media age.

(Click to enlarge image)

Those vacations . . . birthday bashes at the bar . . . late nights on the town . . . rants . . . political opinions . . . and more. What one comfortably posts on a social network may make a person a lot less comfortable if seen by their boss. Only 43% of people say there is nothing currently incriminating on their profiles, a number that dives to 35% in the seemingly more open APAC countries and rises to 58% in the more guarded North America. With a growing trend towards co-workers and employers checking out colleagues profiles at one time or another (especially before hiring them), should people be more cautious about what they post?

More data and full technical details are available in the Detailed Tables document on the right.

For more information on this news release please contact:

Jill Wiltfong
Senior Vice President, Marketing
Ipsos Open Thinking Exchange

About Ipsos Open Thinking Exchange

Ipsos Open Thinking Exchange (Ipsos OTX) is Ipsos' global innovation center. This multi-disciplinary team of researchers, strategists, digital natives, and design technologists is blending advancements in technology and a cultural shift toward social interactions to create the future of research, one that is immersive, collaborative, authentic and relevant. SocialogueTM is an ongoing publication from Ipsos OTX which features proprietary, global infographics and commentary on social media trends and behavior. For more information on the current suite of Ipsos OTX social media research tools, to find more about our Futures initiatives or to obtain social media details by country, contact us at

About Ipsos and Ipsos Global @dvisor

Ipsos is the world’s third largest market research company. With offices in 84 countries, Ipsos offers a complete line of custom, syndicated, omnibus, panel and online research products and services. Ipsos Global @dvisor is a 24-country, online, monthly syndicated research service used to generate information for media and clients. Every month, we complete 500 to 1,000 online interviews in each country. For more information visit or contact us at

Socialogue: Check Out My Work, Not My Social Networking Life, Please!


Jill Wiltfong
Senior VP, Marketing
Ipsos Open Thinking Exchange