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Majority of Parents Say Getting Kids and Family Ready (94%), Making Sure They Eat Breakfast (93%), Making Nutritious Breakfast (82%) Are Top Morning Priorities

When It Comes to Themselves, Parents Own Time and Breakfast Needs, Especially Moms, Less of a Priority

Monday, August 13, 2012

Toronto, ON – It’s often said that breakfast is the most important meal of the day, and a new Ipsos Reid poll conducted on behalf of Breakfast Cereals Canada reveals that Canadian parents are heeding the message. More than nine in ten parents say that getting their kids and family ready (94%) and making sure their family eats...

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Majority of Parents Say Getting Kids and Family Ready (94%), Making Sure They Eat Breakfast (93%), Making Nutritious Breakfast (82%) Are Top Morning Priorities
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SeanSimpson Sean Simpson
Associate Vice President
Ipsos Reid
Work+1.416.572.4474