Four in Ten (43%) Canadian Farmers Suspect Having Herbicide-Resistant Weeds; More (63%) Believe Weeds Are Getting Tougher to Control

Tuesday, March 05, 2013

Toronto, ON – Weeds are a constant concern for many farmers, and it appears that most believe they’re getting tougher to control, according to a new poll conducted by Ipsos Reid on behalf of BASF Canada Inc. Six in ten (63%) Canadian growers ‘agree’ (16% strongly/47% somewhat) that ‘weeds in my field are getting tougher to control’, which is up 7 points from the first wave of the poll in March 2012. Less than four in ten (37%) farmers ‘disagree’ (8% strongly/29% somewhat) that weeds are getting tougher to control, down 7 points from early last year.

One of a grower’s main combatants against these tough weeds has been the regular use of herbicides, although this has been getting more and more difficult due to the development of herbicide-resistant weeds. Four in ten (43%) growers suspect they have weeds that are resistant to herbicides on their farm, up 6 points from early last year. A majority (57%), however, don’t suspect having herbicide-resistant weeds, although this is down 6 points from March 2012.

While many farmers suspect having weed resistance, fewer growers indicate using multiple modes of action to combat the problem. Although the same number are using more than one herbicide group (95% vs. 96% in March 2012), less are strongly inclined to do so. Two in three (67%) growers ‘strongly agree’ that they use herbicides from more than one herbicide group in their herbicide program to manage weeds, down 10 points from early last year, while three in ten (28%, up 9 points) ‘somewhat agree’, and 5% ‘disagree’ (2% strongly/3% somewhat).

Interestingly, although fewer farmers strongly believe they use more than one herbicide group to combat weeds on their farm, more believe that glyphosate, on its own, is no longer effective at controlling weeds. Half (49%) of growers ‘agree’ (17% strongly/32% somewhat) that ‘glyphosate alone is effective at controlling my weeds’, down 10 points from March 2012. A near equal proportion (47%) ‘disagree’ (18% strongly/29% somewhat) that this specific herbicide is effective at controlling weeds, while 4% don’t know if glyphosate is effective at controlling weeds on its own.

July 23rd Update: Canada’s growers appear to be considering longer-term impacts of their operations on the next generations as creating a sustainable model that can be carried on. Nearly all (98%) of growers ‘agree’ (77% strongly/22% somewhat) that ‘an environmentally-sustainable farming operation is important to them, while just 2% either ‘disagree’ (1% somewhat) or ‘don’t know’ (<1%) .

These are the findings of an Ipsos Reid poll conducted between December 10 and 19, 2012, on behalf of BASF. For this survey, a sample of 500 farmers from Ipsos’ producers panel was interviewed by telephone. To be eligible for the survey, producers in Western Canada had to grow a minimum of 640 acres of cereal, canola or pulse crops, and producers in Eastern Canada had to grow a minimum of 250 acres of corn and soybeans. A survey with an unweighted probability sample of this size and a 100-per cent response rate would have an estimated margin of error of +/-4.3 percentage points, 19 times out of 20, of what the results would have been had the specified population of producers in Canada been polled. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.

For more information on this news release, please contact:

Marinus Van Dijk
Senior Vice President
Ipsos Agriculture/Animal Health
519.780.4301
marinus.vandijk@ipsos.com

Sean Simpson
Associate Vice President
Ipsos Reid Public Affairs
416.572.4474
sean.simpson@ipsos.com

About Ipsos Reid

Ipsos Reid is Canada's market intelligence leader, the country's leading provider of public opinion research, and research partner for loyalty and forecasting and modelling insights. With operations in eight cities, Ipsos Reid employs more than 600 research professionals and support staff in Canada. The company has the biggest network of telephone call centres in the country, as well as the largest pre-recruited household and online panels. Ipsos Reid's marketing research and public affairs practices offer the premier suite of research vehicles in Canada, all of which provide clients with actionable and relevant information. Staffed with seasoned research consultants with extensive industry-specific backgrounds, Ipsos Reid offers syndicated information or custom solutions across key sectors of the Canadian economy, including consumer packaged goods, financial services, automotive, retail, and technology & telecommunications. Ipsos Reid is an Ipsos company, a leading global survey-based market research group.

To learn more, please visit www.ipsos.ca.

About Ipsos

Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. In October 2011 Ipsos completed the acquisition of Synovate. The combination forms the world’s third largest market research company.

With offices in 84 countries, Ipsos delivers insightful expertise across six research specializations: advertising, customer loyalty, marketing, media, public affairs research, and survey management.

Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.

Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,363 billion (1.897 billion USD) in 2011.

Visit www.ipsos-na.com to learn more about Ipsos’ offerings and capabilities.


Four in Ten (43%) Canadian Farmers Suspect Having Herbicide-Resistant Weeds; More (63%) Believe Weeds Are Getting Tougher to Control

Contact

Chad Greenall
Senior Account Manager, Canada
Ipsos Agriculture and Animal Health
+1 519 780 4702
chad.greenall@ipsos.com