Price (59%) Trumps Freshness (51%), Taste (32%) for Canadians When Grocery Shopping

Despite More Retailers Getting into the Grocery Business, Half (47%) of Canadians Say their Grocery Bills are Rising, Not Falling (8%)

Thursday, June 04, 2015

Toronto, ON – Price trumps freshness and taste for Canadians when filling their grocery carts, according to a new Ipsos poll conducted on behalf of Global News.

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Price (59%) Trumps Freshness (51%), Taste (32%) for 
Canadians When Grocery Shopping

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Contact

Sean Simpson
Vice President, Canada
Ipsos Public Affairs
+1.416.324.2002
sean.simpson@ipsos.com