Reuters/Ipsos Data: Michigan

Thursday, November 03, 2016

Washington, DC- The Reuters/Ipsos Data: Michigan was released today.

General Election Trends

  • Hillary Clinton has a 4 percentage point lead over Donald Trump amongst likely voters. When looking at the four-way ballot that includes Gary Johnson and Jill Stein, Clinton’s lead stays constant at 4-percentage points amongst likely voters.
  • When it comes to which candidate would do a better job with the economy and jobs, more likely voters in Michigan say that Donald Trump would do a better job than Hillary Clinton (43% to 39%).
  • At the same time, those same voters believe that Hillary Clinton would do a better job managing foreign trade (40% to 36%).
  • Six in ten Michigan residents believe that international trade helps the average American by keeping the cost of goods low, but another three-quarters of Michigan residents say that international trade hurts the average American because it causes Americans to lose jobs.

Topline results are available for download on the right side of the page.

These are findings from an Ipsos poll conducted for Thomson Reuters October 6-17, 2016. For the survey, a sample of 2,400 Americans, including 1,058 Democrats, 799 Republicans, 316 Independents, 2,125 registered voters and 1,370 likely voters ages 18+ were interviewed online. The precision of the Reuters/Ipsos online polls is measured using a credibility interval. In this case, the poll has a credibility interval of plus or minus 2.3 percentage points for all adults, 3.4 percentage points for Democrats, 4.0 percentage points for Republicans, 6.3 percentage points for Independents, 2.4 percentage points for registered voters and 3.0 percentage points for likely voters. For more information about credibility intervals, please see the appendix.

The data were weighted to the U.S. current population data by gender, age, education, and ethnicity. Statistical margins of error are not applicable to online polls. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error and measurement error. Figures marked by an asterisk (*) indicate a percentage value of greater than zero but less than one half of one per cent. Where figures do not sum to 100, this is due to the effects of rounding. To see more information on this and other Reuters/Ipsos polls, please visit

For more information on this news release please contact:

Clifford Young
President, US Public Affairs
Ipsos Public Affairs

Julia Clark
Senior Vice President
Ipsos Public Affairs

Chris Jackson
Vice President
Ipsos Public Affairs

About Ipsos Public Affairs

Ipsos Public Affairs is a non-partisan, objective, survey-based research practice made up of seasoned professionals. We conduct strategic research initiatives for a diverse number of American and international organizations, based not only on public opinion research, but elite stakeholder, corporate, and media opinion research.

Ipsos has media partnerships with the most prestigious news organizations around the world. In Canada, the U.S., UK, and internationally, Ipsos Public Affairs is the media polling supplier to Reuters News, the world's leading source of intelligent information for businesses and professionals. Ipsos Public Affairs is a member of the Ipsos Group, a leading global survey-based market research company. We provide boutique-style customer service and work closely with our clients, while also undertaking global research.

To learn more visit: www.ipsos-

About Ipsos

Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. Ipsos ranks third in the global research industry.

With offices in 87 countries, Ipsos delivers insightful expertise across five research specializations: brand, advertising and media, customer loyalty, marketing, public affairs research, and survey management.

Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.

Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,785.3 million ($1,981 million) in 2015.

Visit to learn more about Ipsos’ offerings and capabilities.

Reuters/Ipsos Data: Michigan

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Chris Jackson
Vice President, US
Ipsos Public Affairs
Clifford Young
President, US
Ipsos Public Affairs
Julia Clark
Senior Vice President, US
Ipsos Public Affairs