Education & History 92 results

Canadian Parents Know Less Than They Think They Do About Child’s Post-Secondary Spending

Tuesday, July 22, 2014

Toronto, ON – When it comes to knowing about their children’s debt and post-secondary spending habits, a new survey conducted by Ipsos Reid on behalf of RBC reveals a concerning disconnect between parents and their children when it comes to money matters at school.     


On the Eve of Canada Day, Four in Five (81%) Canadians Believe Compatriots Should Show More Patriotism

Monday, June 30, 2014

Toronto, ON – Canada Day gives Canadians the time to relax and reflect about what makes their country great, but most believe their fellow Canadians could do more to support the Red Maple Leaf. Moreover, millions of Canadians don’t even know about some of Canada’s defining moments or events, according to a new survey conducted by Ipsos Reid on behalf of Historica Canada.     


Public Sour On BC Teachers Dispute

Tuesday, May 27, 2014

Vancouver, BC – A new Ipsos Reid poll shows little public optimism for a negotiated deal in the dispute between the province’s teachers and the provincial government. Most expect the dispute will end through an imposed contract and that the dispute will drag on through the summer into the next school year.     


Canadians Split on Test of Canada’s Vimy Ridge Battle in 1917: 49% Pass while 51% Fail as One Quarter (26%) Score...

Sunday, May 04, 2014

Toronto, ON – A new Ipsos Reid poll, conducted on behalf of the Vimy Foundation indicates that, encouragingly, Canadians split on their success when presented with six multiple-choice questions about the history of the Battle of Vimy Ridge.     


One in Five (18%) Canadians Don’t Know What Vimy Ridge Is

Monday, April 07, 2014

Toronto, ON – The Battle of Vimy Ridge marked an important stepping stone in the development of Canada’s identity and is known by many as one of the nation’s most notable events. While Vimy Ridge has a top place in Canadian history, a new poll conducted by Ipsos Reid on behalf of the Vimy Foundation reveals that there are some Canadians who are unaware of one of Canada’s most important battles and its importance for Canada’s identity.     


Most Parents of Elementary (80%) and High School (70%) Students Would Take Their Kids Out of School for a Week+ Vacation

Tuesday, March 04, 2014

Toronto, ON – One the verge of March Break, a new survey of parents with kids in the household who have traveled by air to a sun destination within the last three years or plan on doing so within the next year reveals that most parents are willing to pull their kids out of the classroom for a week or longer when it comes time to take a family vacation.     


Four in Five (81%) Canadians Believe Pope Francis is Moving the Catholic Church in a Positive Direction

Tuesday, December 24, 2013

Toronto, ON – In March 2013, Pope Francis was elected via papal conclave after the resignation of his predecessor, Pope Benedict XVI, and has received many a fanfare since his election due to his focus on the world’s poor and dialogue between faiths and putting less of an emphasis on taking condemning stances towards controversial issues such as abortion and homosexuality. The election of a new Pope always comes as one of the year’s top stories whenever these elections occur, so much so that CTV, Ipsos’ media partner, has declared the election of Pope Francis to be the 9th largest news story of 2013.     


Only One in Three (34%) Agree That Canada Should Spend More Tax Dollars Than It Currently Allots to Canada’s Space...

Monday, December 23, 2013

Toronto, ON – Canada’s space program has garnered sizeable media attention in 2013, from Chris Hadfield’s now infamous rendition of Space Oddity aboard the International Space Station (ISS) to Industry Minister James Moore’s announcement for a new Canadian space plan in 2014. These events have created a buzz for Canada’s space program like never before, so much so that CTV, Ipsos’ media partner, has named it the 10th largest news story of 2013.     


Majority (63%) of Young Canadian Families Have RESPs for Children’s Future Education Costs

Monday, December 23, 2013

Toronto, ON – A new survey conducted by Ipsos Reid on behalf of RBC reveals that while most young Canadians families have begun investing in their children’s future education, a sizeable portion are only putting away minimal amounts due to other financial commitments.     


Isolationism Abounds in Global Community

Friday, November 22, 2013

Halifax, NS— A new international poll by global research company Ipsos, on behalf of the Halifax International Security Forum, was released today and sheds light on the state of global affairs.     


Women Managers and Execs Believe ‘Image’ Is More Than Twice as Likely to Be a Factor for Women (90%) Than Men (37%) For...

Tuesday, October 15, 2013

Toronto, ON – Women continue to face more obstacles than men when it comes to advancing their careers to top-level executive and management positions, according to a new Ipsos Reid poll of 501 female executives commissioned on behalf of Randstad. The data reveal that image has influence on career progression, while gender of superiors, surprisingly, does not.     


English Speaking Canadians React to Frosh Week Chants: No Mere “Harmless Fun”: Chants Are Outrageous, Should Not Be...

Friday, October 04, 2013

Toronto, ON – According to a new poll conducted by Ipsos Reid on behalf of CTV News, among English speaking Canadians who were presented with written versions of frosh week chants belted out at the University of British Columbia (UBC) and St. Mary’s University on the opposite coast have come to a definitive conclusion: 71% say the chants are outrageous, should not be tolerated by the universities, students involved should be punished and made to take sensitivity training.     


Although Three in Four (74%) Employers Believe Essential Skills Are Strategically Relevant to Their Business, Only...

Thursday, September 26, 2013

Toronto, ON – A new survey conducted by Ipsos Reid on behalf of ABC Life Literacy Canada reveals that while employers realize the importance of essential skills to their business, not many are willing to invest and provide training for such skills for their employees.     


Poll for CUPE on Education in BC

Wednesday, September 11, 2013

Vancouver, BC – In early September, Ipsos Reid completed a survey of British Columbians on behalf of Canadian Union of Public Employees. Some findings from the survey were as follows:     


One Quarter (24%) of High School Students Unsure of whether they’ll Pursue Post-Secondary Education

Wednesday, August 28, 2013

Toronto, ON – One quarter (24%) of high school students in Canada are unsure of whether they’ll go to college or university after they graduate from high school, while 73% will pursue higher education and 3% know already that they won’t, according to a new Ipsos Reid poll conducted for Big Brothers Big Sister Canada and CIBC.     


Families Adjust to a New Post-Recession Reality to Pay for College, Says New Research from Sallie Mae and Ipsos

Tuesday, July 23, 2013

Washington, D.C., Newark, DE. — Families have adjusted to a new post-recession reality to pay for college, according to a new national study from Sallie Mae and Ipsos released today. “How America Pays for College 2013” shows that more families use grants and scholarships to fund college costs than any other source of funding and that parents have reduced the share they contribute.     


Reputation of Post-Secondary Institution the Driving Factor for Canadians in Choosing What College or University to...

Wednesday, June 26, 2013

Toronto, ON – Nine in ten (90%) Canadians with at least some post-secondary education say that the reputation of the college or university that they attended was an important (52% very/38% somewhat) factor for them in determining where they went to school, making it the most important factor from a list of eleven tested, according to a new Ipsos Reid poll conducted in support of its Canadian Higher Education Reputation Syndicated Study: http://ipsos-na.com/products-tools/public-affairs/syndicated-studies/canadian-higher-education-reputation-monitor.aspx     


In the U.S. and Canada, Majorities Prefer that Children Attend Schools with Surveillance Cameras over Those Without

Wednesday, June 19, 2013

New York, NY – Adults in the U.S. (54%) are more likely than those in Canada (40%) to say that they are more concerned about children’s safety at school than they were a year ago, according to a new poll of over 1,000 adults in each of the U.S. and Canada conducted by Ipsos Public Affairs on behalf of Avigilon. Four in ten (40%) U.S. adults are no more or less concerned, compared to over half (55%) of Canadian adults, while few say that their level of concern has decreased in the past year (6% in the U.S., 4% in Canada).     


Ipsos/Reuters Poll: Selection of a New Pope

Friday, March 22, 2013

Washington, D.C. – These are the findings from an Ipsos poll conducted for Thomson Reuters on the selection of a new pope.     


Canadians Reflect on Pope Benedict’s Job Performance and Decision to Resign

Saturday, March 16, 2013

Toronto, ON – While Catholics in Canada are looking forward to the upcoming reign of newly elected Pope Francis I, Canadians appear satisfied with the job done by Pope Benedict, according to a new poll conducted on behalf of Postmedia News and Global Television. A majority (59%) of Canadians ‘agree’ (9% strongly/50% somewhat) that ‘Pope Benedict did a good job as Pope’, while four in ten (41%) ‘disagree’ (13% strongly/28% somewhat). Catholics, in particular, are more likely to agree (69%) that he did a good job as Pope, while fewer disagreed (31%) that he did a good job.     


Employees with Intercultural Skills Provide Added Benefits in their Workplace

Tuesday, March 05, 2013

Washington, D.C. - Nearly two-thirds (60%) of employers globally say that intercultural skills, or the ability to work effectively with individuals and organizations from cultural backgrounds different from their own, are very important to their organization, according to a new Ipsos Public Affairs poll conducted on behalf of the British Council and Booz Allen Hamilton.     


Two Thirds (64%) of Canadian Parents Believe More Time Devoted to Physical Education Would Lead to Improvements in...

Friday, March 01, 2013

Toronto, ON – Many Canadian parents believe that an increase in time devoted to physical education can be more than just a benefit for their children’s health, but also their success in the classroom, according to a new Ipsos Reid study commissioned on behalf of Physical and Health Education Canada. Two in three (64%) Canadian parents with children 5-16 years of age believe that more time devoted to physical education can ‘improve’ (19% a lot/45% somewhat) their children’s success in math, science, and reading/writing. One in five (21%) say more physical education time would lead to the same amount of success in these subjects, while one in ten (7%) believe success in these subjects would ‘worsen’ (1% a lot/5% somewhat) due to more P.E. time, while 7% don’t know.     


The Ontario Teachers Unions versus the Ontario Government: The Public Gauges the Rancour, Recriminations, and Remedies

Friday, January 11, 2013

Toronto, ON – On the heels of an Ontario Labour Relations Board ruling that a day of protest planned by the Elementary Teachers Federation and its members across the province was illegal and sending them back to the classroom, a new poll conducted for Global Television, the National Post/Post Media and NewsTalk 1010 by Ipsos Reid shows an Ontario public deeply divided on the cause and conduct of the two main combatants but resolute in some potential remedies to the current dispute between the Ontario Government and its Teachers Unions.     


One in Three U.S. Adults Have Career Goals for 2013

Thursday, December 20, 2012

New York, NY – According to a new Ipsos poll conducted on behalf of Strayer University, over nine in ten (93%) U.S. adults have some type of goal that they would like to achieve in 2013. Over half of adults (54%) have health-related goals, such as being more active, eating more healthily, or getting more sleep, while nearly four in ten (37%) have a socially-oriented goal, such as spending more time with family or friends, getting involved more in their community, meeting new people, broadening their circle of friends, or joining a club or organization. Nearly as many (34%) have a leisure-related goal, such as travelling more or taking up a hobby.     


Most (88%) Ontarians ‘Support’ Creation of Province-Wide Registry of Homes Used as Marijuana Grow-Ops

Tuesday, November 27, 2012

Toronto, ON – Most (88%) Ontarians ‘support’ the ‘creation of a province-wide registry of homes used as former marijuana grow-operations’ – with a full majority (57%) being ‘very supportive’ – while only one in ten (12%) are ‘not supportive’ (5% not at all/7% not very) of such a policy move, according to a new Ipsos Reid poll conducted on behalf of the Ontario Real Estate Association. Support for a grow-op registry rises to 93% among homeowners.     


Although Half (46%) Always Budget Their Money, One-Quarter (24%) Don’t Budget At All

Wednesday, November 14, 2012

Toronto, ON – Although half (46%) ‘always budget their money’, one-quarter (24%) say they ‘don’t budget their money’ at all. Other Canadians tend to budget for specific purchases or contingencies. Two in ten (17%) Canadians ‘budget for big ticket items only (e.g. events, vacations, and gifts)’, while only 13% say they ‘budget for emergencies’.     


Two-Thirds (66%) Believe It’s Very Important That Volunteers Teach Children the Importance of Budgeting Their Money

Thursday, November 01, 2012

Toronto, ON – Two-thirds (66%) of Canadians believe it’s ‘very important’ that volunteers teach children the importance of budgeting their money, according to a new poll conducted by Ipsos Reid on behalf of Junior Achievement. One-quarter (27%) believe this to be somewhat important, while one in ten (7%) say this volunteer help is ‘not important’ (2% not at all/4% not very).     


Seven in Ten (70%) Canadian Parents Strongly Agree that Play is Essential for Children Everywhere to Develop Important...

Tuesday, October 30, 2012

Toronto, ON – When it comes specific aspects about play and children development, Canadian parents feel that play is a critical component needed by all children, according to a new poll conducted by Ipsos Reid on behalf of Right to Play. Seven in ten (70%) ‘strongly agree’ that ‘play is essential for children everywhere to help them develop important life skills’, while three in ten (29%) ‘somewhat agree’, and only 2% ‘somewhat disagree’ with this claim.     


Only One-Third (32%) of Canadians Under 18 Say Their Parents Regularly Discuss Money and Finances with Them

Monday, October 29, 2012

Toronto, ON – One in three (32%) Canadians ages 10-17 say their parents ‘regularly (6% daily/26% a few times a week) talk to them about money and finances, according to a new poll conducted by Ipsos Reid on behalf of ABC Life Literacy Canada. Four in ten (43%) say that their parents discuss these matters with them ‘a few times a month’, while one-quarter (23%) say they ‘rarely’ talk about money with their parents. 2% say they ‘never’ talk to their parents about money or finances. The following tables outlines in the full frequent discussion topics between children and parents:     


Only One in Ten (10%) Canadians Strongly Consider Themselves “Bilingual” in French and English

Saturday, October 27, 2012

Toronto, ON – Amid the backdrop of newly-released Canadian census data which revealed that 17% of Canadians are bilingual, a recent Ipsos Reid poll for Postmedia News and Global Television revels that only one in ten (10%) Canadians ‘strongly agree’ that they consider themselves bilingual, with another 8% only ‘somewhat agreeing’ that they consider themselves to be proficient in both languages.     


Six in Ten Canadians Strongly Agree that Heritage Minutes are a Good Way to Teach Canadians About Our History (63%) and...

Friday, October 19, 2012

Toronto, ON – Reflecting on Heritage Minutes, which are short films portraying important moments in Canadian history, six in ten (63%) ‘strongly agree’ that the Heritage Minutes are a good way to teach Canadians about our history, according to a new poll conducted by Ipsos Reid on behalf of the Historica-Dominion Institute, while one-third (31%) ‘somewhat agree’ and only 6% ‘disagree’ (2% strongly/4% somewhat). Another six in ten (60%) ‘strongly agree’ that the Heritage Minutes are an important vehicle for telling Canadian stories, while one-third (33%) ‘somewhat agree’ and 6% ‘disagree’ (1% strongly/5% somewhat).     


Uncovering Myths about Breast Cancer: Nearly One Quarter (22%) of Canadian Women Believe Antiperspirant or Deodorant...

Wednesday, October 03, 2012

Toronto, ON – There appears to be some myths about breast cancer circulating among women in Ontario, according to a new Ipsos Reid poll of women aged 18 to 69 conducted on behalf of the Canadian Cancer Society. Nearly one quarter of women (22%) – including 30% of those aged 18 to 29 – believe that antiperspirants or deodorants can cause breast cancer. Other myths that some Canadian women believe to be true include:     


Average Canadian (70%) Much More Likely to Believe Their Financial Knowledge is Good or Excellent Compared to Other...

Monday, September 24, 2012

Toronto, ON – Most Canadians believe their own financial knowledge exceeds that of other Canadians, according to a new poll conducted by Ipsos Reid on behalf of RBC. Seven in ten (70%) describe their financial knowledge as ‘excellent/good’ (6%/64%). One-quarter (27%) believe their financial knowledge is ‘not very good’, while only 3% describe their financial knowledge as ‘terrible’.     


Nine in Ten (86%) Think That Schools Should Invest Money in Better and New Technology to Help Teach Kids

Tuesday, September 11, 2012

Toronto, ON – Nine in ten (86%) ‘agree’ (28% strongly/58% somewhat) that ‘schools should invest money in better and new technology to help teach kids’, according to a new Ipsos Reid poll conducted exclusively on behalf of Global Television, the sixth and final instalment in a six-part series on education. Just one in ten (14%) ‘disagree’ (2% strongly/12% somewhat) with this kind of investment. Quebecers (90%) most agree investment for better and new technology to teach kids should occur, followed by Ontarians (86%), Atlantic Canadians (86%), Albertans (85%), residents of Saskatchewan and Manitoba (83%), and British Columbians (79%).     


Seven in Ten (72%) Canadians are Concerned About Access to Special Needs Education

Friday, September 07, 2012

Toronto, ON – There appears to be a significant concern in Canada about the education and care given to elementary students in the public system with special needs, according to a new Ipsos Reid poll conducted exclusively for Global Television, the fifth instalment of a six-part series on education. Seven in ten (72%) are ‘concerned’ (28% very/44% somewhat) about ‘access to special needs education’, while three in ten (28%) are ‘not concerned’ (6% strongly/23% somewhat) about this aspect of elementary public-school education.     


Most (86%) Canadians are Concerned About Public Elementary School Children’s Performance in Reading, Writing, and Math

Thursday, September 06, 2012

Toronto, ON – Most (86%) Canadians are ‘concerned’ (48% strongly/38% somewhat) about ‘the performance of school children on basic things like reading, writing and math’, while few (14%) are ‘not concerned’ (3% strongly/12% somewhat) about public elementary school children’s performance in these key areas, according to a new Ipsos Reid poll conducted exclusively for Global Television, the fourth instalment of a six-part series on education. Quebecers (89%) are most ‘concerned’ (47% very/41% somewhat) about performance in these areas, followed by Albertans (86%), Ontarians (85%), British Columbians (84%), and residents of Atlantic Canada (83%) and Saskatchewan and Manitoba (83%).     


Vast Majority of Canadians Concerned About Physical (88%) and Cyber/Online (83%) Bullying of Elementary Students in the...

Wednesday, September 05, 2012

Toronto, ON – A primary concern many Canadians appear to have about the public education system is the continued existence of bullying at public elementary schools. This concern, however, extends beyond the confines of the schoolyard and into cyberspace, according to a new Ipsos Reid poll conducted exclusively on behalf of Global Television, the third instalment of a six-part series on education.     


While Canadians Generally Confident They Could Recognize the Signs of a Medical Emergency, They’re Less Confident with...

Wednesday, September 05, 2012

Toronto, ON – Canadians, overall, appear relatively confident in their ability to recognize the signs of a medical emergency, but are significantly less confident in their abilities to help a person who is experiencing a medical emergency, according to a new Ipsos Reid poll conducted on behalf of the Red Cross.     


Two-thirds (68%) of Canadians are Concerned about Labour Unrest Related to the Elementary Public-School System;...

Tuesday, September 04, 2012

Toronto, ON – Two in three (68%) Canadians are ‘concerned’ (30% very/38% somewhat) about ‘labour unrest like work-to-rule, strikes and lockouts’ as they relate to the elementary public-school system, according to a new Ipsos Reid poll conducted exclusively for Global Television, the second instalment of a six-part series on education. On the other hand, one in three (32%) are ‘not concerned’ (7% not at all/25% not very). Concern is highest in British Columbia (79%) and Ontario (74%), but lower in Quebec (66%), Alberta (58%), Saskatchewan and Manitoba (55%) and Atlantic Canada (52%).     


Canadians Give Overall State of Public Elementary School System Mediocre Marks

Monday, September 03, 2012

Toronto, ON – As children across the country stuff their backpacks with fresh supplies in anticipation of the first day back to school, a new Ipsos Reid poll conducted exclusively for Global Television, the first of a six-part series on education, has revealed that Canadians have given mediocre marks to the overall state of the elementary school system in Canada.     


The Maple Leaf, Salmon and Beer: Canadians Assess What is Quintessentially Canadian

Thursday, June 28, 2012

Toronto, ON – As Canadians prepare to gather from coast to coast to celebrate Canada Day on July 1st, a new Ipsos Reid poll conducted on behalf of The Historica-Dominion Institute reveals that Canadians appear to be reassessing some of the traditional symbols of Canada as the maple leaf, salmon and beer rise to the top of the list as the symbol, food and beverage that are quintessentially Canadian. Canadians are also not shy about showing their pride and would encourage other Canadians to be more patriotic, and believe that Canada has the best flag, anthem and political system than other countries such as the USA, Great Britain, France and Germany.     


While Queen Lauded and People Warm to Prince Charles, Country Split on Future of Monarchy in Canada

Tuesday, June 12, 2012

Toronto, ON – Following lavish celebrations in London and across the commonwealth to celebrate Queen Elizabeth II’s 60 years as sovereign of the United Kingdom, Canada and other commonwealth countries, a new Ipsos Reid poll has revealed that the celebrations have maintained her already-high levels of personal support, and Canadians have grown more favourable to the idea of the monarchy in Canada, in general.     


Report Explores Changing Face of Communications Industry

Monday, May 14, 2012

Ottawa, ON – On March 20th, 2012, over 40 communications professionals gathered for a day-long Ideation Session at the University of Ottawa to collaboratively discuss the past, present and future of the communications industry.     


Majority (55%) of Canadian Parents Agree Their Child Would Not be Able to Attend Post-Secondary Education Without...

Tuesday, April 03, 2012

Toronto, ON – A majority (55%) of Canadian parents ‘agree’ (18% strongly/38% somewhat) that without government savings their child would not be able to attend post-secondary studies, according to a new Ipsos Reid poll conducted on behalf of ABC Life Literacy Canada. (For the purposes of the poll, child was used synonymously with children). In fact, just one quarter (25%) ‘agrees’ (5% strongly/20% somewhat) that they can afford their child’s post-secondary education on their own, and that they do not require government assistance programs.     


Public Disapproves of Almost Everyone in BC Teachers Contract Dispute

Monday, March 12, 2012

Vancouver, BC – A new Ipsos Reid poll shows that last week’s three day legal strike action has had little impact on public opinion about the contract dispute between BC teachers and the provincial government. Overall, teachers continue to have a slight public opinion advantage over the provincial government in terms of who is being more fair and reasonable. However, the public largely disapproves of the actions of both sides in this dispute. The poll also shows that British Columbians are split on the provincial government’s Bill 22.     


Update on BC Teachers Contract Dispute

Wednesday, February 29, 2012

Vancouver, BC – A new Ipsos Reid poll shows that BC teachers have a slight public opinion advantage over the provincial government in terms of who is being more fair and reasonable in the contract dispute. The poll also shows that British Columbians generally oppose a full-scale strike action by teachers and are split on whether the provincial government should legislate an end to the dispute.     


Canadians (17%) More Likely Than Americans (3%) To Say War of 1812 Most Important War in Formation of Country’s...

Monday, February 13, 2012

Toronto, ON – Amidst the celebrations of the 200th anniversary of the start of the War of 1812, nearly two in ten (17%) Canadians believe that the War of 1812 was the most important War in the formation of Canadian identity – far exceeding the 3% of Americans who say it was the defining war in the formation of American identity.     


Neither Side Winning Public Opinion Battle in BC Teachers Dispute

Friday, February 10, 2012

Vancouver, BC – A new Ipsos Reid poll shows that neither side currently has a public opinion advantage in the contract dispute between BC teachers (represented by the BC Teachers Federation, BCTF) and the provincial government (represented by the BC Public School Employers' Association, BCPSEA).     


Six in Ten (62%) Canadian Parents Say They’d Like to Spend More Time Helping Their Child Learn at Home

Tuesday, January 10, 2012

Toronto, ON – Six in ten (62%) parents ‘agree’ (15% strongly/46% somewhat) that they ‘don’t have as much time as I would like to spend’ helping their child learn, according to a new Ipsos Reid poll conducted on behalf of ABC Life Literacy. In fact, most (63%) ‘disagree’ (24% strongly/39% somewhat) that ‘the primary place for a child to learn is at school, not at home’, while four in ten (37%) ‘agree’ (11% strongly/27% somewhat). But while seven in ten (70%) ‘agree’ (22% strongly/48% somewhat) that they are their child’s best teacher – a feeling even stronger among those with young children – many Canadian parents appear to missing teachable moments with their children.     


Post-Secondary Education in BC

Monday, September 05, 2011

Vancouver, BC – This report presents the findings of an Ipsos Reid online poll conducted on behalf of The Federation of Post-Secondary Educators of BC (FPSE).     


‘How America Pays for College’ Study Reveals Shifts in Reasons for Attending College: From Aspirational to Practical

Tuesday, August 23, 2011

Newark, DE — Students attend college with increasingly practical reasons in mind: better jobs and earning more money, says Sallie Mae’s “How America Pays for College,” a national study of 1,600 college students and parents conducted by Ipsos. Ninety percent of students strongly agreed that college is an investment in the future, an increase from 84 percent in 2010. In addition, 70 percent of students and parents strongly agreed that a college education is necessary for their desired occupation and that college is required to earn more, up from 63 and 59 percent, respectively, in 2010.     


Canadians Prepare for Canada Day by Writing a Book

Wednesday, June 29, 2011

Toronto, ON – In preparation for Canada Day, Canadians were asked to write a book about this country, and the stories they tell are as diverse as the country itself, according to a new Ipsos Reid poll conducted on behalf of the Historic Dominion Institute. On an open-ended basis, Canadians could set the story wherever they wanted, starring whoever they wanted, set whenever they wanted, and write whatever kind of book they wanted, and the results tell a multitude of stories about this great country.     


Ipsos Global @dvisory: Is Religion A Force For Good In The World? Combined Population of 23 Major Nations Evenly...

Friday, November 26, 2010

Toronto, ON – A new Ipsos poll commissioned for the November 26th Munk Debates on Religion in Toronto Canada featuring Tony Blair and Christopher Hitchens has found that the world is evenly divided on one of history’s most vexing questions: is religion a force for good in the world?     


Parents Consider School Health and Physical Education Classes Important, Seek Improvements to Current Offering

Thursday, November 25, 2010

Toronto, ON – Parents of public elementary school children in Ontario generally recognize the importance of Health and Physical Education classes in school, a new Ipsos Reid poll conducted on behalf of Ophea reveals.     


Kiss Me Kate: Majority (55%, + 12) of Canadians Think Nuptials Between Prince William and Kate Middleton Should Put...

Wednesday, November 24, 2010

Toronto, ON – Canadians have given their blessing to the pending nuptials between Prince William and Kate Middleton in a very profound way, according to a new Ipsos Reid poll conducted exclusively for Postmedia News and Global Television. On the heels of the announcement of the royal wedding, which will be held on April 29 at Westminster Abbey, a majority (55%) of Canadians now believe that ‘Prince Charles should skip his place in line for the throne as King and instead pass the reign of King on to his son Prince William’, a significant increase of 12 points over one year ago prior to the visit of Prince Charles, the Prince of Wales, to Canada.     


Knowledge of First and Second World War Lowest Among Young Canadians

Monday, November 08, 2010

Toronto, ON – As Canadians prepare to mark Remembrance Day on November 11th, a new Ipsos Reid poll conducted on behalf of The Historica-Dominion Institute has revealed that knowledge about the First and Second World Wars is much lower among younger Canadians than it is among middle-aged and older Canadians, but younger Canadians are leading the way on knowledge about Afghanistan.     


Le niveau de connaissance de la Première et de la Deuxième Guerre mondiale est le plus faible parmi les jeunes Canadiens

Monday, November 08, 2010

Toronto, ON – Alors que les Canadiens se préparent à observer le jour du Souvenir, les résultats d’un nouveau sondage Ipsos-Reid, mené pour le compte de l’Institut Historica-Dominion, révèlent que le niveau de connaissance de la Première et de la Deuxième Guerre mondiale est plus faible parmi les jeunes Canadiens que parmi les Canadiens d'âge moyen ou d'âge mûr. Par contre, les jeunes Canadiens sont plus sensibilisés sur la question de l’Afghanistan.     


Nine in Ten Hispanics See a Good Education as Necessary for Immigrants to Improve their Standard of Living

Tuesday, September 28, 2010

New York, NY – No one can argue the value of a good education and its impact in our society; with this in mind, the latest Ipsos Telemundo Poll, explores the perceptions of Hispanics about education. The study conducted among Hispanic adults living in the United States shows that this increasingly growing demographic group considers education to be very important. Among the 434 Hispanic adults interviewed, nine in ten (89%) subscribe to the belief that a good education is necessary for Hispanic immigrants in the United States to improve their standard of living – including 73% who completely agree. In comparison, just eight percent disagree.     


Nueve de Cada Diez Hispanos Consideran que una Buena Educación es Necesaria para que los Inmigrantes Mejoren su Nivel...

Tuesday, September 28, 2010

New York, NY – Nadie puede discutir el valor de una buena educación y su impacto en nuestra sociedad, con esto en mente, el más reciente sondeo Ipsos-Telemundo, explora las percepciones de los Hispanos acerca de la educación. El estudio realizado entre adultos Hispanos que viven en los Estados Unidos muestra que este creciente grupo demográfico considera que la educación es muy importante. Entre los 434 adultos Hispanos entrevistados, nueve de cada diez (89%) tienen la creencia que una buena educación es necesaria para que los inmigrantes Hispanos en los Estados Unidos mejoren su nivel de vida – incluyendo 73% que están completamente de acuerdo. En comparación, sólo el ocho por ciento está en desacuerdo.     


Eight in Ten (84%) Canadian Parents Believe Companies Should Donate To and Sponsor Public School Libraries

Monday, September 13, 2010

Toronto, ON – Eight in ten (84%) Canadian parents of children aged 4 to 18, inclusive, ‘agree’ (36% strongly/48% somewhat) that ‘private companies should donate funds and sponsor public-school libraries’, according to a new Ipsos Reid poll conducted on behalf of Indigo. Conversely, fewer than two in ten (16%) ‘disagree’ (6% strongly/10% somewhat) with the notion of businesses sponsoring public-school libraries.     


Nine in Ten (90%) Canadians ‘Agree’ that Improving Literacy Levels in Canada is Key to Improving the Country’s...

Wednesday, August 18, 2010

Toronto, ON – As Canada’s economy slowly emerges from the recession and high levels of unemployment, a new Ipsos Reid poll conducted on behalf of ABC Life Literacy Canada finds that nine in ten (90%) ‘agree’ (50% strongly/40% somewhat) that ‘improving the literacy levels of Canadians is key to improving the country’s economy’. Perhaps underscoring the relationship between literacy and the economy, most (93%) also ‘agree’ (60% strongly/34% somewhat) that ‘governments need to support improving the literacy levels of Canadians’.     


Majority (57%) of Post-Secondary Students Plan to Work During the School Year

Monday, August 16, 2010

Toronto, ON – A majority (57%) of post-secondary students plan to help support themselves by working throughout the school year, according to a new Ipsos Reid poll conducted on behalf of RBC. However, most (77%) students believe that working while in school would impact (33% a lot/44% a bit) their grades. And if the prospect of having to work through the school year isn’t adding enough stress as it is, two in three (66%) believe that worrying about money will impact their grades (28% a lot/38% a bit).     


The Ultimate Canada Day BBQ: Terry Fox (38%), Wayne Gretzky (36%) and Céline Dion (33%) Would Top Canadians’ Guest...

Wednesday, June 30, 2010

Toronto, ON – As Canada prepares to celebrate its 143rd birthday on July 1st, a new Ipsos Reid poll conducted on behalf of The Historica-Dominion Institute finds that if Canadians were organizing the ultimate Canada Day BBQ and they could invite 5 famous Canadians past or present to join their friends and family, Terry Fox, Wayne Gretzky and Céline Dion would be on the invite list most often.     


Ipsos and Georgian College: ‘Partners for the Future of Research’

Monday, June 28, 2010

Toronto, ON – A 16-year relationship has been recognized with a special honour. Georgian College has named Ipsos as a Distinguished Partner – the first and only market research firm to receive this distinction. Part of the college’s Board of Governor’s Awards of Distinction program, the award recognizes partners in the community who have “made an exemplary contribution in support of student access and success, as well as the mission and goals of the college”.     


Canadian Youth Science Monitor

Monday, June 07, 2010

Ottawa, ON – The Canada Foundation for Innovation commissioned Ipsos Reid to conduct the Canadian Youth Science Monitor, the first nationwide survey on the views of Canadian youth (aged 12 to 18) towards the sciences. It was inspired by the 2009 Wellcome Trust Monitor, a study of youth in the United Kingdom. Both studies were designed to accomplish similar objectives: understanding how young people relate to the sciences, both in terms of how interested they are in the study of science and how interested they are in pursuing scientific careers.     


Three quarters (77%) of Canadians believe that the men and women who served in the Second World War deserve to be...

Thursday, May 06, 2010

Toronto, ON – On the 65th anniversary of the end of the Second World War in Europe, known as V-E Day, a new Ipsos Reid poll commissioned by The Historica-Dominion Institute reveals a deep admiration for veterans.     


The Canadian-Content Conundrum:

Friday, April 09, 2010

Toronto, ON – Canadians are split on the ‘Cancon’—Canadian Content—conundrum, according to a new Ipsos Reid poll conducted on behalf of the Canadian Journalism Foundation. Canadian television stations are required to broadcast a certain proportion of Canadian Content (60% overall) in order to acquire and maintain their license to operate, and Canadians are split over whether this practice should continue or not.     


Canada at the Games: History in the Making

Tuesday, February 23, 2010

Toronto, ON – The Vancouver Olympics are shaping up to be a defining moment in Canada’s national history, according to a new Ipsos Reid poll conducted on behalf of the Historica-Dominion Institute.     


One Half (47%) of Canadians ‘Agree’ The Montreal Canadiens are ‘The Greatest Hockey Team in History’

Monday, November 30, 2009

Toronto, ON – In celebration of the 100th anniversary of the Montreal Canadiens hockey franchise, a new Ipsos Reid poll conducted on behalf of the Historica-Dominion Institute has revealed that one half (47%) of Canadians ‘agree’ (17% strongly/30% somewhat) that the ‘Montreal Canadiens are the greatest hockey team in history’. In comparison, less than half as many Canadians, just two in ten (20%), ‘agree’ (3% strongly/16% somewhat) that ‘the Toronto Maple Leafs are the greatest hockey team in history’.     


Canada’s North Poll: One in Three (31%) Canadians Score a ‘D’ (18%) or Fail (13%) a simple True or False Quiz...

Wednesday, November 25, 2009

Toronto, ON – Canada is well-known around the world for its vast arctic, often characterized as “the True North Strong and Free”, but a new poll conducted by Ipsos Reid on behalf of the Inuit Tapiriit Kanatami suggests that various aspects about Canada’s arctic are not well-known among Canadians themselves.     


Canadian Post Secondary Education (2)

Thursday, November 19, 2009

Vancouver, BC – An Ipsos Reid online poll of 1,493 adult Canadians reveals that Canadians hold quite strong views on the future importance of having a post-secondary credential if one wants to succeed or get ahead in life. And, a good number of them are considering taking on further studies in the near future.     


Canadian Post-Secondary Education (1)

Wednesday, November 18, 2009

Vancouver, BC – An Ipsos Reid online poll of 1,493 adult Canadians reveals that Canadians hold generally favourable views of the quality of education provided by the country’s universities, colleges, and institutes. However, there’s no real consensus on the progress these institutions have made in sustaining the quality of education they offer students. Indeed, Canadians are almost as likely to see an improvement in quality, as a decline, or no change over the past 10 years.     


Two in ten (20%) Canadians say they will attend an official Remembrance Day service on November 11th this year – Up...

Monday, November 09, 2009

Toronto, ON – In the lead-up to Remembrance Day, a new Ipsos Reid poll conducted on behalf of The Historica-Dominion Institute examines Canadians’ attitudes towards remembrance and their personal connection to veterans and the Canadian Forces.     


Teens Welcome Parents’ Increasing Openness about Their Past Experiences with Alcohol or Drugs

Thursday, October 08, 2009

New York, NY – Two thirds of boys and girls aged 15 to 18 (67%) say that their parents have told them about their own experiences with alcohol and drugs when they were young, and these teens nearly unanimously (95%) look at it as a good thing, according to a new study conducted by Ipsos Public Affairs on behalf of Hazelden.     


Four in Ten (38%) Postsecondary Students Say Spending Money Won’t Last Past Christmas

Tuesday, August 18, 2009

Toronto, ON – University and college students are concerned about whether they’ll have enough money to get through the school year according to a new Ipsos Reid poll concerning student finances, conducted on behalf of RBC. The survey found that 43% of new college and university students and 35% of returning students think that they’ll only be able to stretch their spending money as far as the Christmas break, with 50% of all post secondary students expecting it to run out before the school year ends.     


Parents of Above Average Students Are More Likely to Use Praise to Motivate their Children Academically

Friday, July 03, 2009

Toronto, ON – Nearly nine in ten parents of a child performing at an above average level (86%) say that they tend to use praise rather than tangible rewards to motivate their child to do their homework, according to an Ipsos-Reid survey conducted on behalf of Kumon Math and Reading Centres. Parents say that the benefits of using praise as a motivator include instilling a sense of responsibility, a feeling of accomplishment, and homework getting done more quickly.     


Parents See Beneficial Link Between Volunteering and Education

Friday, July 03, 2009

Toronto, ON – Many parents see a link between education in the classroom and volunteerism in their communities, according to an Ipsos-Reid survey conducted on behalf of Kumon Math and Reading Centres. Parents see the benefits as being two-fold: volunteerism enhances education while education encourages volunteerism.     


Dominion Institute’s new Canadian Icons Survey Reveals Some Not-So-Familiar Faces

Monday, June 29, 2009

Toronto, ON — As Canada celebrates its 142nd birthday on July 1st, a new Ipsos Reid poll conducted on behalf of the Dominion Institute has revealed that many Canadians cannot identify the names of ten iconic Canadians, both past and present, from a picture provided to them.     


Three quarters (72%) of Working Canadians Believe that Current Levels of Adult Literacy in Canada are a Problem

Tuesday, June 23, 2009

Toronto, ON – Three quarters (72%) of working Canadians believe that the current level of adult literacy – that is reading, writing and mathematics skills among adults for whom English or French is their first language – is a ‘problem’ (15% major/58% moderate). Further, an additional 26% believe it is a ‘minor problem’, while just 2% believe there is no problem at all.     


Most Fathers Today Take an Active Role in their Child’s Academics, Both During the School Year and the Summer

Wednesday, June 10, 2009

New York, NY — Many fathers today play an active role in their child’s activities, from homework help to volunteering, according to a new survey of parents of a child ages 5 to 15 conducted by Ipsos Public Affairs on behalf of Kumon Math and Reading Centers. Nearly all fathers (98%) say that they personally help their child with their homework when they have a problem, most commonly by observing and proactively helping their child when they are struggling (39%).     


Albertans on Environmental Education

Thursday, May 07, 2009

Calgary, AB – A recent Ipsos Reid study commissioned by the Alberta Council for Environmental Education (ACEE) shows that the majority of Albertans (75%) agree that schools in Alberta should give top priority to providing students with opportunities to do environmental action projects. Support varies by type of action project, with 90% of Albertans saying they would support Kindergarten to Grade 12 students being involved in neighbourhood clean-up, 78% would support students educating others about local environmental issues, and 67% would support students presenting to politicians on an environmental issue.     


As Christians Mark the Death and Resurrection of Jesus Christ this Easter Weekend, New Poll Finds Fewer Canadians...

Sunday, April 12, 2009

Toronto, ON – As Christians mark the crucifixion and resurrection of Jesus Christ this coming weekend, a new Ipsos Reid poll conducted on behalf of Canwest News Service and Global National has revealed that six in ten (58%) Canadians ‘definitely believe in God’, down from 64% who said the same in 2003. Further, 13% of Canadians indicate that ‘sometimes they do, sometimes they don’t’ believe in God, statistically unchanged (down 1 point) from six years ago.     


As Nunavut Celebrates its 10th Anniversary, A Survey Gauges Southern Canadians’ Views on the North For the First...

Wednesday, April 01, 2009

Toronto, ON – A new Ipsos Reid poll conducted on behalf of the Institute for Canadian Citizenship and the Dominion Institute has revealed that three quarters (74%) ‘agree’ (24% strongly/50% somewhat) that ‘Canadian politicians should focus more attention on Canada’s North and less on our Southern neighbour, the USA’.     


If They Had the Chance to Carry the Olympic Torch, Nearly One Half (44%) Would Choose to Pass the Torch to Terry Fox,...

Wednesday, March 18, 2009

Toronto, ON – If they had a chance to be an Olympic Torchbearer and could choose any Canadian (living or deceased) to pass the torch to, nearly one half (44%) of Canadians would choose to relay the torch to Terry Fox, the heroic Canadian who was unable to complete his cross-Canada Marathon of Hope in 1980. Terry Fox topped the list across the country, among all age categories, and for both men and women. Receiving the next-most votes is hockey-legend Wayne Gretzky (14%), followed by former Prime Minister Pierre Trudeau (12%), pop-star Celine Dion (7%), hockey-legend Gordie Howe (5%), and jazz-pianist Oscar Peterson (3%).     


Majority (54%) ‘Strongly Agrees’ Educational Institutions Should Work More Closely With Business to Produce...

Thursday, January 22, 2009

Toronto, ON – As the federal government continues its consultations on the budget, a majority (54%) of Canadians ‘strongly agree’ (95% total) that ‘educational institutions need to work more closely with business to produce the highly-skilled people needed to sustain and improve Canada’s economy’. Furthermore, most (91%) ‘agree’ (44% strongly/47% somewhat) that ‘practical skills training is more important in getting laid-off workers back on the job than theoretical education’.     


In the Lead-up to the 90th Anniversary of the End of the First World War, a Dominion Institute-Ipsos Reid national poll...

Friday, November 07, 2008

Toronto, ON – In the lead-up to the 90th anniversary of the end of the First World War, a recent Ipsos Reid poll conducted on behalf of the Dominion Institute reveals that Canadians—in particular young Canadians—lack of basic knowledge about The Great War and are forgetting this important chapter in our country’s history.     


National Poll Gauges Canadians' Opinions on the Importance of Remembrance and the Impact of American Entertainment

Friday, October 17, 2008

Toronto, ON – A new Ipsos Reid poll conducted on behalf of the Dominion Institute has revealed that, despite the prevalence of American culture, history and politics in Canadian society, three quarters (76%) of Canadians ‘disagree’ (32% strongly/44% somewhat) that ‘American history is more exciting than Canadian history’.     


As Quebec City Celebrates 400th Anniversary, Majority (63%) Of Quebecers Believe French Language Needs More Protection...

Thursday, July 03, 2008

Toronto, ON – As the country gathers to celebrate the 400th anniversary of Quebec City, a new Ipsos Reid poll finds that Quebecers and those living in the rest of Canada (“ROC”) have differing opinions on the significance of the event, the protection of the French language, and on other key points relating to Quebec’s place in Canada.     


Defining Canada: A Nation Chooses The 101 Things That Best Define Their Country

Monday, June 30, 2008

Toronto, ON– The definitive survey of the people, places, events, accomplishments and symbols that Canadians think define their country, conducted by Ipsos Reid on behalf of the Dominion Institute and the Department of Citizenship and Immigration Canada, has revealed what Canadians believe are the most defining features of Canada overall.     


Ipsos Reid / Dominion Institute Poll Reveals Order Of Canada Recipients Have A Different Idea Of What Defines Canada

Saturday, June 28, 2008

Toronto, ON – The definitive survey of the people, places, events, accomplishments and symbols that Canadians think define their country, conducted by Ipsos Reid on behalf of the Dominion Institute and the Department of Citizenship and Immigration Canada, has found that while the general public, immigrants and educators alike label the Maple Leaf as Canada’s most defining entity, members of the Order of Canada say that title belongs to Frederick Banting and the discovery of insulin.     


Canadians Choose The People, Places, Events, Accomplishments And Symbols That Define Canada

Friday, June 27, 2008

Toronto, ON– The definitive survey of the people, places, events, accomplishments and symbols that Canadians think define their country, conducted by Ipsos Reid on behalf of the Dominion Institute and the Department of Citizenship and Immigration, has found that Canadians have a different idea of what defines their country, depending on where they live. In short, placing at the top of the list in each of their respective categories are:     


Can’t Touch This!

Thursday, March 27, 2008

Toronto, ON – It appears that the top of the Egyptian pyramids have piqued (or peaked) the interest of Canadians, according to a new LG Electronics Canada / Ipsos Reid poll. Given the opportunity, and a list of options, nearly half (45%) of all Canadians would most like to touch the very top of the ancient wonder. Perhaps reflective of Canadian heritage, two in ten want to touch the Stanley Cup, and an equal number (18%) would most like to touch the Holy Grail. One in ten (11%) would like to touch the Hope Diamond, while 3% would like to touch Dorothy’s shoes from ‘The Wizard of Oz’. Surprisingly, only 4% would like to touch an Academy Award.