Sunday, April 09, 2017
April 9th marks the 100th anniversary of the Battle of Vimy Ridge. A new Ipsos poll conducted on behalf of the Vimy Foundation, based on 1,006 interviews of Canadian adults, examines Canadians' awareness and attitudes towards this historical moment in Canadian history. The full report is free of charge and may be downloaded by clicking the link to the right.
Thursday, March 30, 2017
The Constitution Day report is based on 1,003 interviews of Canadian adults, examining Canadian attitudes and knowledge of the Canadian Constitution. The full report is free of charge and may be downloaded by clicking the link to the right.
Monday, March 20, 2017
Toronto, ON – The former U.S. Embassy, at 100 Wellington Street in Ottawa, has been vacant since 1998. Located across from Parliament Hill in the heart of the nation’s capital, this building is an architectural gem, in a unique location, with a special history.
Thursday, February 23, 2017
Ottawa, ON – Nearly nine in 10 Canadians (89%) agree that preventing the extinction of wild plants and animals in Canada is important, including nearly two in three (64%) who strongly agree. Four in five Canadians agree that land owners have a moral obligation to not harm endangered plants and animals on their property (82% agree, including 48% strongly agree) and believe that it is necessary for government to prevent industrial development in certain areas in order to protect endangered plants and animals (80% agree, including 42% strongly agree). Seven in ten support spending tax dollars on protecting endangered plants and animals in Canada (71% agree, including 33% strongly agree).
Wednesday, December 14, 2016
Washington, DC - Ipsos’ latest Perils of Perception survey highlights how wrong
the public across 40 countries are about key global issues and features of the population in
their country. The U.S. is one of the most “ignorant” of the facts of the nations surveyed.
Thursday, November 10, 2016
Toronto, ON – A survey of six countries whose soldiers fought on the
Western Front in the First World War has revealed that Canadians are the most likely to have
attended a war remembrance ceremony in the past 12 months, but they’re among the least
likely to say that they remember learning about the First World War in school. The survey was
conducted for the Vimy Foundation, and comprised 1,000 interviews in each of Canada, the
United States, Great Britain, France and Germany, and 500 interviews in Belgium.
Thursday, November 03, 2016
Toronto, ON — Canada will be celebrating its 150th anniversary this coming year and a majority (86%) of Canadians agree (45% strongly/40% somewhat) that as part of the commemorations there should be a national monument to pay tribute to our veterans and soldiers. Moreover, nearly nine in ten (85%) Canadians agree (43% strongly/42% somewhat) that Canadians should be doing more to honour those who fought and those who have died in war (down 5 points), according to a new Ipsos survey conducted on behalf of Historica Canada.
Wednesday, September 28, 2016
Chicago, IL- Sallie Mae and Ipsos released the sixth edition of How America
Saves for College on September 28, 2016. The study finds that more families are saving
college in 2016 than in the prior three
years of How America Saves for College. Fifty-seven percent of parents reported saving—up 9
percentage points from 2015. The average amount parents have saved for college is also up,
Thursday, June 30, 2016
Toronto, ON – In celebration of Canada Day, Ipsos and its media partner, Global News, wanted to better understand how well Canadians know Canada. So we asked twelve questions across the country on a wide variety of topics, and by calculating the error for each province by question, discovered who has the best understanding of their people and their province.
Wednesday, June 29, 2016
Newark, Del —Families spent less out of pocket for college in academic year 2015-16 compared to the prior year as families took advantage of more scholarships and grants to foot the bill, according to “How America Pays for College 2016,” the national study from Sallie Mae—the nation’s saving, planning, and paying for college company—and Ipsos—a global independent market research company. This year’s report—now in its ninth year—found scholarships and grants covered 34 percent of college costs, the largest percentage of any resource over the last five years. Approximately half of families used a scholarship or grant to help pay for college.
Friday, May 27, 2016
Washington, DC —Ipsos' Clifford Young takes a look at the basis of
popular support in Latin America, specifically in Brazil and Venezuela in this presentation.
Thursday, April 07, 2016
Toronto, ON – The year 2017 marks two key milestones for Canada: the 150th anniversary of confederation, and the 100th anniversary of the Battle of Vimy Ridge. According to a new Ipsos poll conducted for the Vimy Foundation, most (83%) agree (32% strongly/51% somewhat) that “the 100th anniversary of Vimy, falling as it does in 2017, the 150th anniversary of the birth of Canada, should be one of the most important celebrations for Canada that year”. Agreement is up 9 points since last year. In contrast, two in ten (17%) disagree (4% strongly/13% somewhat) that it should be given prominence during Canada’s sesquicentennial celebrations, down 9 points.
Tuesday, April 05, 2016
New York, NY—One in three (35%) Americans say that nobody taught them about investing, including 43% of women, according to a new Ipsos poll conducted on behalf of RBC Wealth Management and City National Bank. Four in ten (39%) Americans report being self-taught, two in ten (19%) were taught by parents or someone else (21%), and just 13% were taught in school.
Thursday, March 10, 2016
Washington, DC - On March 10, 2016, Sallie Mae and Ipsos Public Affairs published the first report in a new study, Majoring in Money: How American College Students Manage Their Finances adding to the current annual studies How America Pays for College and How America Saves for College.
Thursday, December 17, 2015
New York, NY – American parents are torn on whether saving for their own retirement (51%) or for their kids’ education (49%) is more important, according to a new Ipsos poll conducted on behalf of RBC Wealth Management.
Wednesday, December 09, 2015
Washington, DC - The first release of Money Under 35, a Navient national study conducted by Ipsos that is designed to measure financial well-being of young adults between 22-35 years old is now available. Young adults, age 22 to 35, with all levels of educational attainment were asked to provide a snapshot of their current income, amount of savings, and the amount and types of debt/loans they are repaying. To get a complete view of young adult’s financial well-being, the survey included more subjective items, such as their satisfaction with their life, job, income, and prospects for the future and questions about their attitudes and beliefs in regards to their finances, in addition to the concrete items – income, savings, and debt/loans.
Wednesday, December 02, 2015
Toronto, ON — In a recent survey of over 30 countries, Canadians showed a high level of disconnect between perceptions and reality when it comes to Canada and how it is made up. On most questions asked, Canadians don’t appear to have a very firm understanding of the composition of their own country. In fact, Canadians demonstrated worse knowledge of Canada than Americans did of the United States.
Wednesday, December 02, 2015
Ipsos’ latest version of the Perils of Perception survey highlights how wrong the public across 33 countries are about some key issues and features of the population in their country.
Wednesday, December 02, 2015
Washington, DC – In a recent survey of over 30 countries, Americans showed a high level of disconnect between perceptions and reality of issues and threats, with very few exceptions. Only on issues relating to the percentage of female politicians and female employment rates did the US public seemed to have a firm grasp on reality (19% of politicians are woman and 63% of women are employed), which were within one percent of the actual numbers. However, the American public believes that over 34% of grown children aged 25 to 34 live with their parents, and yet this number is actually an encouragingly low 12%.
Monday, November 09, 2015
Toronto, ON – Most (76%) Canadians can correctly identify In Flanders Fields as the Canadian poem written during the First World War 100 years ago, and John McCrae (61%) as the author of that iconic poem. However, according to a new Ipsos poll conducted on behalf of the Vimy Foundation, only three in ten (30%) Canadians can correctly identify the first verse of the poem from among four options given.
Monday, November 09, 2015
Toronto, ON – As Canadians prepare to mark Remembrance Day on November 11th, most (82%) Canadians ‘agree’ (49% strongly/33% somewhat) that ‘Remembrance Day is as relevant today as when it first began shortly after the First World War’ with less than two in ten (18%) saying they ‘disagree’ (4% strongly/14% somewhat), according to an Ipsos poll conducted on behalf of Historica Canada.
Wednesday, September 16, 2015
Toronto, ON – With the end of Labour Day marking the unofficial end of summer, post-secondary students are setting their focus on school and their future after it. But according to an Ipsos poll conducted on behalf of RBC, many students are trying to please their parents through the process, and many parents under-estimate the degree to which this is happening.
Wednesday, August 19, 2015
Washington, D.C. - Poll for ScoutComms on veteran issues. Topline results are available for download on the right side of the page.
Wednesday, August 12, 2015
Toronto, ON – With the start of school around the corner, post-secondary students are now starting to think about and prepare for the start of the school year, which for most students and parents brings into frame some of the anxieties that exist around life after school. An Ipsos poll conducted on behalf of RBC has found a disconnect between what parents think their child worries about and what their child actually worries about.
Monday, July 20, 2015
Newark, Del - The Bank of Mom and Dad is open for business as parent out-of-pocket spending became the No. 1 source of college funding, according to “How America Pays for College 2015,” the national study from Sallie Mae, the nation’s saving, planning, and paying for college company, and Ipsos, a global independent market research company. This year’s report—now in its eighth year—found parent income and savings covered the largest share of college costs, 32 percent, surpassing scholarships and grants (30 percent) for the first time since 2010.
Monday, June 29, 2015
Toronto, ON – For some Canadians, worrying about our national identity – and whether we have one – is a practice almost as old as the country itself. But when it comes to how we’re seen by others outside the country, Canada has never suffered from a shortage of clichés. Among other things, Canadians are sometimes stereotyped as obsessive hockey fans who live in igloos, commune with beavers and bears on a regular basis, and can’t get through a sentence without saying “eh.” For Canada’s 148th birthday, a new Historica Canada poll conducted by Ipsos Reid put some of those Canadian clichés to the test. The findings? Well, the rest of the world might be surprised by some – and not by others. A Canadian compromise, eh?
Monday, June 29, 2015
Washington, D.C. – A majority (56%) of Americans believe that Unidentified Flying Objects (UFOs) but less than half (45%) believe that aliens/extraterrestrials have visited Earth according to a new poll released today by Ipsos Public Affairs.
Tuesday, May 19, 2015
Toronto, ON – Most (92%) Ontarians ‘agree’ (53% strongly/39% somewhat) that the public register of the Ontario College of Trades, which allows consumers to verify the credentials of a skilled trades professional, ‘is an important tool that protects consumers’, according to a new Ipsos poll conducted on behalf of the Ontario College of Trades. Few (8%) Ontarians ‘disagree’ (1% strongly/7% somewhat) with this position.
Thursday, May 07, 2015
Washington, D.C. - Only 1/3 of the public considers themselves familiar with the trade debates in Washington. Almost all Americans (9/10) say it is important to have rules to prevent currency manipulation. When asked to choose between access to goods and American manufacturing jobs, large majorities (8/10) prefer to protect jobs.
Over 2/3s of the public says that Congress should oppose trade deals that do not prohibit currency manipulation. Almost half of the public say they are more likely to vote for a Member if they vote to prohibit currency manipulation. Only 1 in 5 say they are less likely.
Wednesday, April 29, 2015
NEWARK, Del. — Nine in 10 American parents believe a college education is an important investment in their child’s future, yet fewer than half (48 percent) are saving for college, and those who do have a college fund are saving less than they did in past years, according to How America Saves for College 2015, the annual, national study released today by Sallie Mae—the nation’s leading saving, planning and paying for college company— and Ipsos, a global independent market research company.
Wednesday, April 08, 2015
Toronto, ON – 2017 is a big year for Canada as it celebrates its 150th birthday, but also the 100th anniversary of the Battle of Vimy Ridge – one of the most famous battles of Canadian history, which scholars often point to as Canada’s definitive “coming of age” moment. A new Ipsos Reid poll conducted on behalf of the Vimy Foundation has revealed that three quarters (74% ) of Canadians ‘agree’ (26% strongly/48% somewhat) that ‘the 100th anniversary of Vimy, falling as it does in 2017, the 150th anniversary of the birth of Canada, should be one of the most important celebrations for Canada that year’. Just one quarter (26%) of Canadians ‘disagrees’ (6% strongly/20% somewhat) that Vimy deserves this special distinction in 2017.
Thursday, March 26, 2015
Toronto, ON – Canadians underestimate the proportion of children who go to school hungry during the school year, according to a new Ipsos Reid poll conducted on behalf of Breakfast for Learning. The survey revealed that a majority (56%) of Canadians believe the proportion of students that go to school hungry is either 1 in 100 (14%) or 1 in 20 (43%), while only a minority (44%) correctly identified the proportion as being 1 in 6 students who go to school hungry during the school year.
Friday, March 13, 2015
New York, NY – Eighth graders across the United States are not only widely aware of the terms ‘global warming’ and ‘climate change,’ but also near universally agree (94%) that climate change is real, according to a new study conducted by Ipsos Public Affairs on behalf of Avaaz. Further, over eight in ten (85%) agree that human activity significantly contributes to climate change.
Thursday, January 08, 2015
Toronto, ON – A new survey conducted by Ipsos Reid on behalf of Historica Canada reveals that a sizeable portion of Canadians do not know some major historical facts about the country they call home.
Thursday, November 13, 2014
Toronto, ON – Young adults in Canada place a high level of importance on their community, and see designated driving as a way of making their community a better place to live, according to an unprecedented national survey of 2,685 young adults under the age of 35 commissioned by Labatt Breweries of Canada. The survey – conducted by Ipsos Reid in July – is Canada’s largest and most comprehensive study ever released of young adults’ views on their contributions to the community and attitudes towards designated driving.
Monday, November 10, 2014
Toronto, ON – Three in ten (27%) Canadians say that they will attend an official Remembrance Day service on November 11th this year, an increase over the 23% who said they attended one last year, according to a new Ipsos Reid poll conducted on behalf of The Vimy Foundation.
Saturday, November 01, 2014
Toronto– A new Ipsos Reid global survey highlights how wrong the public across 14 countries are about the basic make-up of their populations with Canada clocking in at eight (8th) out of 14 for accuracy (seventh out of 14 for ignorance).
Saturday, November 01, 2014
Washington, DC – A new Ipsos global survey highlights how wrong the public across 14 countries are about the scale of the basic make-up of their populations– and how the United States scores against the other 13, finishing in second-to-last place.
Wednesday, September 10, 2014
Vancouver, BC – A new Ipsos Reid poll shows a lack of support among both the BC general public and public school parents for either side in the ongoing teachers’ dispute.
Wednesday, September 03, 2014
Toronto, ON – With a new semester underway and students learning new and big ideas inside the classroom, most indicate there’s another subject outside the classroom that they still could broaden their horizons on: financial management.
Thursday, July 31, 2014
Washington, D.C., Newark, DE. — Ninety-eight percent of families agree that college is a worthwhile investment, but the way they covered the bill last year changed, according to “How America Pays for College 2014,” a new national study from Sallie Mae and Ipsos. The annual study, now in its seventh year, found that while the average amount spent on college was consistent with prior years, families spent more out of pocket (42 percent of college costs) while overall borrowing (22 percent of college costs) was at the lowest level in five years. Low-income students, in particular, reduced their reliance on borrowed funds when paying for college last year.
Tuesday, July 22, 2014
Toronto, ON – When it comes to knowing about their children’s debt and post-secondary spending habits, a new survey conducted by Ipsos Reid on behalf of RBC reveals a concerning disconnect between parents and their children when it comes to money matters at school.
Monday, June 30, 2014
Toronto, ON – Canada Day gives Canadians the time to relax and reflect about what makes their country great, but most believe their fellow Canadians could do more to support the Red Maple Leaf. Moreover, millions of Canadians don’t even know about some of Canada’s defining moments or events, according to a new survey conducted by Ipsos Reid on behalf of Historica Canada.
Tuesday, May 27, 2014
Vancouver, BC – A new Ipsos Reid poll shows little public optimism for a negotiated deal in the dispute between the province’s teachers and the provincial government. Most expect the dispute will end through an imposed contract and that the dispute will drag on through the summer into the next school year.
Sunday, May 04, 2014
Toronto, ON – A new Ipsos Reid poll, conducted on behalf of the Vimy Foundation indicates that, encouragingly, Canadians split on their success when presented with six multiple-choice questions about the history of the Battle of Vimy Ridge.
Monday, April 07, 2014
Toronto, ON – The Battle of Vimy Ridge marked an important stepping stone in the development of Canada’s identity and is known by many as one of the nation’s most notable events. While Vimy Ridge has a top place in Canadian history, a new poll conducted by Ipsos Reid on behalf of the Vimy Foundation reveals that there are some Canadians who are unaware of one of Canada’s most important battles and its importance for Canada’s identity.
Tuesday, March 04, 2014
Toronto, ON – One the verge of March Break, a new survey of parents with kids in the household who have traveled by air to a sun destination within the last three years or plan on doing so within the next year reveals that most parents are willing to pull their kids out of the classroom for a week or longer when it comes time to take a family vacation.
Tuesday, December 24, 2013
Toronto, ON – In March 2013, Pope Francis was elected via papal conclave after the resignation of his predecessor, Pope Benedict XVI, and has received many a fanfare since his election due to his focus on the world’s poor and dialogue between faiths and putting less of an emphasis on taking condemning stances towards controversial issues such as abortion and homosexuality. The election of a new Pope always comes as one of the year’s top stories whenever these elections occur, so much so that CTV, Ipsos’ media partner, has declared the election of Pope Francis to be the 9th largest news story of 2013.
Monday, December 23, 2013
Toronto, ON – Canada’s space program has garnered sizeable media attention in 2013, from Chris Hadfield’s now infamous rendition of Space Oddity aboard the International Space Station (ISS) to Industry Minister James Moore’s announcement for a new Canadian space plan in 2014. These events have created a buzz for Canada’s space program like never before, so much so that CTV, Ipsos’ media partner, has named it the 10th largest news story of 2013.
Monday, December 23, 2013
Toronto, ON – A new survey conducted by Ipsos Reid on behalf of RBC reveals that while most young Canadians families have begun investing in their children’s future education, a sizeable portion are only putting away minimal amounts due to other financial commitments.
Friday, November 22, 2013
Halifax, NS— A new international poll by global research company Ipsos, on behalf of the Halifax International Security Forum, was released today and sheds light on the state of global affairs.
Tuesday, October 15, 2013
Toronto, ON – Women continue to face more obstacles than men when it comes to advancing their careers to top-level executive and management positions, according to a new Ipsos Reid poll of 501 female executives commissioned on behalf of Randstad. The data reveal that image has influence on career progression, while gender of superiors, surprisingly, does not.
Friday, October 04, 2013
Toronto, ON – According to a new poll conducted by Ipsos Reid on behalf of CTV News, among English speaking Canadians who were presented with written versions of frosh week chants belted out at the University of British Columbia (UBC) and St. Mary’s University on the opposite coast have come to a definitive conclusion: 71% say the chants are outrageous, should not be tolerated by the universities, students involved should be punished and made to take sensitivity training.
Thursday, September 26, 2013
Toronto, ON – A new survey conducted by Ipsos Reid on behalf of ABC Life Literacy Canada reveals that while employers realize the importance of essential skills to their business, not many are willing to invest and provide training for such skills for their employees.
Wednesday, September 11, 2013
Vancouver, BC – In early September, Ipsos Reid completed a survey of British Columbians on behalf of Canadian Union of Public Employees. Some findings from the survey were as follows:
Wednesday, August 28, 2013
Toronto, ON – One quarter (24%) of high school students in Canada are unsure of whether they’ll go to college or university after they graduate from high school, while 73% will pursue higher education and 3% know already that they won’t, according to a new Ipsos Reid poll conducted for Big Brothers Big Sister Canada and CIBC.
Tuesday, July 23, 2013
Washington, D.C., Newark, DE. — Families have adjusted to a new post-recession reality to pay for college, according to a new national study from Sallie Mae and Ipsos released today. “How America Pays for College 2013” shows that more families use grants and scholarships to fund college costs than any other source of funding and that parents have reduced the share they contribute.
Wednesday, June 26, 2013
Toronto, ON – Nine in ten (90%) Canadians with at least some post-secondary education say that the reputation of the college or university that they attended was an important (52% very/38% somewhat) factor for them in determining where they went to school, making it the most important factor from a list of eleven tested, according to a new Ipsos Reid poll conducted in support of its Canadian Higher Education Reputation Syndicated Study: http://ipsos-na.com/products-tools/public-affairs/syndicated-studies/canadian-higher-education-reputation-monitor.aspx
Wednesday, June 19, 2013
New York, NY – Adults in the U.S. (54%) are more likely than those in Canada (40%) to say that they are more concerned about children’s safety at school than they were a year ago, according to a new poll of over 1,000 adults in each of the U.S. and Canada conducted by Ipsos Public Affairs on behalf of Avigilon. Four in ten (40%) U.S. adults are no more or less concerned, compared to over half (55%) of Canadian adults, while few say that their level of concern has decreased in the past year (6% in the U.S., 4% in Canada).
Friday, March 22, 2013
Washington, D.C. – These are the findings from an Ipsos poll conducted for Thomson Reuters on the selection of a new pope.
Saturday, March 16, 2013
Toronto, ON – While Catholics in Canada are looking forward to the upcoming reign of newly elected Pope Francis I, Canadians appear satisfied with the job done by Pope Benedict, according to a new poll conducted on behalf of Postmedia News and Global Television. A majority (59%) of Canadians ‘agree’ (9% strongly/50% somewhat) that ‘Pope Benedict did a good job as Pope’, while four in ten (41%) ‘disagree’ (13% strongly/28% somewhat). Catholics, in particular, are more likely to agree (69%) that he did a good job as Pope, while fewer disagreed (31%) that he did a good job.
Tuesday, March 05, 2013
Washington, D.C. - Nearly two-thirds (60%) of employers globally say that intercultural skills, or the ability to work effectively with individuals and organizations from cultural backgrounds different from their own, are very important to their organization, according to a new Ipsos Public Affairs poll conducted on behalf of the British Council and Booz Allen Hamilton.
Friday, March 01, 2013
Toronto, ON – Many Canadian parents believe that an increase in time devoted to physical education can be more than just a benefit for their children’s health, but also their success in the classroom, according to a new Ipsos Reid study commissioned on behalf of Physical and Health Education Canada. Two in three (64%) Canadian parents with children 5-16 years of age believe that more time devoted to physical education can ‘improve’ (19% a lot/45% somewhat) their children’s success in math, science, and reading/writing. One in five (21%) say more physical education time would lead to the same amount of success in these subjects, while one in ten (7%) believe success in these subjects would ‘worsen’ (1% a lot/5% somewhat) due to more P.E. time, while 7% don’t know.
Friday, January 11, 2013
Toronto, ON – On the heels of an Ontario Labour Relations Board ruling that a day of protest planned by the Elementary Teachers Federation and its members across the province was illegal and sending them back to the classroom, a new poll conducted for Global Television, the National Post/Post Media and NewsTalk 1010 by Ipsos Reid shows an Ontario public deeply divided on the cause and conduct of the two main combatants but resolute in some potential remedies to the current dispute between the Ontario Government and its Teachers Unions.
Thursday, December 20, 2012
New York, NY – According to a new Ipsos poll conducted on behalf of Strayer University, over nine in ten (93%) U.S. adults have some type of goal that they would like to achieve in 2013. Over half of adults (54%) have health-related goals, such as being more active, eating more healthily, or getting more sleep, while nearly four in ten (37%) have a socially-oriented goal, such as spending more time with family or friends, getting involved more in their community, meeting new people, broadening their circle of friends, or joining a club or organization. Nearly as many (34%) have a leisure-related goal, such as travelling more or taking up a hobby.
Tuesday, November 27, 2012
Toronto, ON – Most (88%) Ontarians ‘support’ the ‘creation of a province-wide registry of homes used as former marijuana grow-operations’ – with a full majority (57%) being ‘very supportive’ – while only one in ten (12%) are ‘not supportive’ (5% not at all/7% not very) of such a policy move, according to a new Ipsos Reid poll conducted on behalf of the Ontario Real Estate Association. Support for a grow-op registry rises to 93% among homeowners.
Wednesday, November 14, 2012
Toronto, ON – Although half (46%) ‘always budget their money’, one-quarter (24%) say they ‘don’t budget their money’ at all. Other Canadians tend to budget for specific purchases or contingencies. Two in ten (17%) Canadians ‘budget for big ticket items only (e.g. events, vacations, and gifts)’, while only 13% say they ‘budget for emergencies’.
Thursday, November 01, 2012
Toronto, ON – Two-thirds (66%) of Canadians believe it’s ‘very important’ that volunteers teach children the importance of budgeting their money, according to a new poll conducted by Ipsos Reid on behalf of Junior Achievement. One-quarter (27%) believe this to be somewhat important, while one in ten (7%) say this volunteer help is ‘not important’ (2% not at all/4% not very).
Tuesday, October 30, 2012
Toronto, ON – When it comes specific aspects about play and children development, Canadian parents feel that play is a critical component needed by all children, according to a new poll conducted by Ipsos Reid on behalf of Right to Play. Seven in ten (70%) ‘strongly agree’ that ‘play is essential for children everywhere to help them develop important life skills’, while three in ten (29%) ‘somewhat agree’, and only 2% ‘somewhat disagree’ with this claim.
Monday, October 29, 2012
Toronto, ON – One in three (32%) Canadians ages 10-17 say their parents ‘regularly (6% daily/26% a few times a week) talk to them about money and finances, according to a new poll conducted by Ipsos Reid on behalf of ABC Life Literacy Canada. Four in ten (43%) say that their parents discuss these matters with them ‘a few times a month’, while one-quarter (23%) say they ‘rarely’ talk about money with their parents. 2% say they ‘never’ talk to their parents about money or finances. The following tables outlines in the full frequent discussion topics between children and parents:
Saturday, October 27, 2012
Toronto, ON – Amid the backdrop of newly-released Canadian census data which revealed that 17% of Canadians are bilingual, a recent Ipsos Reid poll for Postmedia News and Global Television revels that only one in ten (10%) Canadians ‘strongly agree’ that they consider themselves bilingual, with another 8% only ‘somewhat agreeing’ that they consider themselves to be proficient in both languages.
Friday, October 19, 2012
Toronto, ON – Reflecting on Heritage Minutes, which are short films portraying important moments in Canadian history, six in ten (63%) ‘strongly agree’ that the Heritage Minutes are a good way to teach Canadians about our history, according to a new poll conducted by Ipsos Reid on behalf of the Historica-Dominion Institute, while one-third (31%) ‘somewhat agree’ and only 6% ‘disagree’ (2% strongly/4% somewhat). Another six in ten (60%) ‘strongly agree’ that the Heritage Minutes are an important vehicle for telling Canadian stories, while one-third (33%) ‘somewhat agree’ and 6% ‘disagree’ (1% strongly/5% somewhat).
Wednesday, October 03, 2012
Toronto, ON – There appears to be some myths about breast cancer circulating among women in Ontario, according to a new Ipsos Reid poll of women aged 18 to 69 conducted on behalf of the Canadian Cancer Society. Nearly one quarter of women (22%) – including 30% of those aged 18 to 29 – believe that antiperspirants or deodorants can cause breast cancer. Other myths that some Canadian women believe to be true include:
Monday, September 24, 2012
Toronto, ON – Most Canadians believe their own financial knowledge exceeds that of other Canadians, according to a new poll conducted by Ipsos Reid on behalf of RBC. Seven in ten (70%) describe their financial knowledge as ‘excellent/good’ (6%/64%). One-quarter (27%) believe their financial knowledge is ‘not very good’, while only 3% describe their financial knowledge as ‘terrible’.
Tuesday, September 11, 2012
Toronto, ON – Nine in ten (86%) ‘agree’ (28% strongly/58% somewhat) that ‘schools should invest money in better and new technology to help teach kids’, according to a new Ipsos Reid poll conducted exclusively on behalf of Global Television, the sixth and final instalment in a six-part series on education. Just one in ten (14%) ‘disagree’ (2% strongly/12% somewhat) with this kind of investment. Quebecers (90%) most agree investment for better and new technology to teach kids should occur, followed by Ontarians (86%), Atlantic Canadians (86%), Albertans (85%), residents of Saskatchewan and Manitoba (83%), and British Columbians (79%).
Friday, September 07, 2012
Toronto, ON – There appears to be a significant concern in Canada about the education and care given to elementary students in the public system with special needs, according to a new Ipsos Reid poll conducted exclusively for Global Television, the fifth instalment of a six-part series on education. Seven in ten (72%) are ‘concerned’ (28% very/44% somewhat) about ‘access to special needs education’, while three in ten (28%) are ‘not concerned’ (6% strongly/23% somewhat) about this aspect of elementary public-school education.
Thursday, September 06, 2012
Toronto, ON – Most (86%) Canadians are ‘concerned’ (48% strongly/38% somewhat) about ‘the performance of school children on basic things like reading, writing and math’, while few (14%) are ‘not concerned’ (3% strongly/12% somewhat) about public elementary school children’s performance in these key areas, according to a new Ipsos Reid poll conducted exclusively for Global Television, the fourth instalment of a six-part series on education. Quebecers (89%) are most ‘concerned’ (47% very/41% somewhat) about performance in these areas, followed by Albertans (86%), Ontarians (85%), British Columbians (84%), and residents of Atlantic Canada (83%) and Saskatchewan and Manitoba (83%).
Wednesday, September 05, 2012
Toronto, ON – A primary concern many Canadians appear to have about the public education system is the continued existence of bullying at public elementary schools. This concern, however, extends beyond the confines of the schoolyard and into cyberspace, according to a new Ipsos Reid poll conducted exclusively on behalf of Global Television, the third instalment of a six-part series on education.
Wednesday, September 05, 2012
Toronto, ON – Canadians, overall, appear relatively confident in their ability to recognize the signs of a medical emergency, but are significantly less confident in their abilities to help a person who is experiencing a medical emergency, according to a new Ipsos Reid poll conducted on behalf of the Red Cross.
Tuesday, September 04, 2012
Toronto, ON – Two in three (68%) Canadians are ‘concerned’ (30% very/38% somewhat) about ‘labour unrest like work-to-rule, strikes and lockouts’ as they relate to the elementary public-school system, according to a new Ipsos Reid poll conducted exclusively for Global Television, the second instalment of a six-part series on education. On the other hand, one in three (32%) are ‘not concerned’ (7% not at all/25% not very). Concern is highest in British Columbia (79%) and Ontario (74%), but lower in Quebec (66%), Alberta (58%), Saskatchewan and Manitoba (55%) and Atlantic Canada (52%).
Monday, September 03, 2012
Toronto, ON – As children across the country stuff their backpacks with fresh supplies in anticipation of the first day back to school, a new Ipsos Reid poll conducted exclusively for Global Television, the first of a six-part series on education, has revealed that Canadians have given mediocre marks to the overall state of the elementary school system in Canada.
Thursday, June 28, 2012
Toronto, ON – As Canadians prepare to gather from coast to coast to celebrate Canada Day on July 1st, a new Ipsos Reid poll conducted on behalf of The Historica-Dominion Institute reveals that Canadians appear to be reassessing some of the traditional symbols of Canada as the maple leaf, salmon and beer rise to the top of the list as the symbol, food and beverage that are quintessentially Canadian. Canadians are also not shy about showing their pride and would encourage other Canadians to be more patriotic, and believe that Canada has the best flag, anthem and political system than other countries such as the USA, Great Britain, France and Germany.
Tuesday, June 12, 2012
Toronto, ON – Following lavish celebrations in London and across the commonwealth to celebrate Queen Elizabeth II’s 60 years as sovereign of the United Kingdom, Canada and other commonwealth countries, a new Ipsos Reid poll has revealed that the celebrations have maintained her already-high levels of personal support, and Canadians have grown more favourable to the idea of the monarchy in Canada, in general.
Monday, May 14, 2012
Ottawa, ON – On March 20th, 2012, over 40 communications professionals gathered for a day-long Ideation Session at the University of Ottawa to collaboratively discuss the past, present and future of the communications industry.
Tuesday, April 03, 2012
Toronto, ON – A majority (55%) of Canadian parents ‘agree’ (18% strongly/38% somewhat) that without government savings their child would not be able to attend post-secondary studies, according to a new Ipsos Reid poll conducted on behalf of ABC Life Literacy Canada. (For the purposes of the poll, child was used synonymously with children). In fact, just one quarter (25%) ‘agrees’ (5% strongly/20% somewhat) that they can afford their child’s post-secondary education on their own, and that they do not require government assistance programs.
Monday, March 12, 2012
Vancouver, BC – A new Ipsos Reid poll shows that last week’s three day legal strike action has had little impact on public opinion about the contract dispute between BC teachers and the provincial government. Overall, teachers continue to have a slight public opinion advantage over the provincial government in terms of who is being more fair and reasonable. However, the public largely disapproves of the actions of both sides in this dispute. The poll also shows that British Columbians are split on the provincial government’s Bill 22.
Wednesday, February 29, 2012
Vancouver, BC – A new Ipsos Reid poll shows that BC teachers have a slight public opinion advantage over the provincial government in terms of who is being more fair and reasonable in the contract dispute. The poll also shows that British Columbians generally oppose a full-scale strike action by teachers and are split on whether the provincial government should legislate an end to the dispute.
Monday, February 13, 2012
Toronto, ON – Amidst the celebrations of the 200th anniversary of the start of the War of 1812, nearly two in ten (17%) Canadians believe that the War of 1812 was the most important War in the formation of Canadian identity – far exceeding the 3% of Americans who say it was the defining war in the formation of American identity.
Friday, February 10, 2012
Vancouver, BC – A new Ipsos Reid poll shows that neither side currently has a public opinion advantage in the contract dispute between BC teachers (represented by the BC Teachers Federation, BCTF) and the provincial government (represented by the BC Public School Employers' Association, BCPSEA).
Tuesday, January 10, 2012
Toronto, ON – Six in ten (62%) parents ‘agree’ (15% strongly/46% somewhat) that they ‘don’t have as much time as I would like to spend’ helping their child learn, according to a new Ipsos Reid poll conducted on behalf of ABC Life Literacy. In fact, most (63%) ‘disagree’ (24% strongly/39% somewhat) that ‘the primary place for a child to learn is at school, not at home’, while four in ten (37%) ‘agree’ (11% strongly/27% somewhat). But while seven in ten (70%) ‘agree’ (22% strongly/48% somewhat) that they are their child’s best teacher – a feeling even stronger among those with young children – many Canadian parents appear to missing teachable moments with their children.
Monday, September 05, 2011
Vancouver, BC – This report presents the findings of an Ipsos Reid online poll conducted on behalf of The Federation of Post-Secondary Educators of BC (FPSE).
Tuesday, August 23, 2011
Newark, DE — Students attend college with increasingly practical reasons in mind: better jobs and earning more money, says Sallie Mae’s “How America Pays for College,” a national study of 1,600 college students and parents conducted by Ipsos. Ninety percent of students strongly agreed that college is an investment in the future, an increase from 84 percent in 2010. In addition, 70 percent of students and parents strongly agreed that a college education is necessary for their desired occupation and that college is required to earn more, up from 63 and 59 percent, respectively, in 2010.
Wednesday, June 29, 2011
Toronto, ON – In preparation for Canada Day, Canadians were asked to write a book about this country, and the stories they tell are as diverse as the country itself, according to a new Ipsos Reid poll conducted on behalf of the Historic Dominion Institute. On an open-ended basis, Canadians could set the story wherever they wanted, starring whoever they wanted, set whenever they wanted, and write whatever kind of book they wanted, and the results tell a multitude of stories about this great country.
Friday, November 26, 2010
Toronto, ON – A new Ipsos poll commissioned for the November 26th Munk Debates on Religion in Toronto Canada featuring Tony Blair and Christopher Hitchens has found that the world is evenly divided on one of history’s most vexing questions: is religion a force for good in the world?
Thursday, November 25, 2010
Toronto, ON – Parents of public elementary school children in Ontario generally recognize the importance of Health and Physical Education classes in school, a new Ipsos Reid poll conducted on behalf of Ophea reveals.
Wednesday, November 24, 2010
Toronto, ON – Canadians have given their blessing to the pending nuptials between Prince William and Kate Middleton in a very profound way, according to a new Ipsos Reid poll conducted exclusively for Postmedia News and Global Television. On the heels of the announcement of the royal wedding, which will be held on April 29 at Westminster Abbey, a majority (55%) of Canadians now believe that ‘Prince Charles should skip his place in line for the throne as King and instead pass the reign of King on to his son Prince William’, a significant increase of 12 points over one year ago prior to the visit of Prince Charles, the Prince of Wales, to Canada.
Monday, November 08, 2010
Toronto, ON – As Canadians prepare to mark Remembrance Day on November 11th, a new Ipsos Reid poll conducted on behalf of The Historica-Dominion Institute has revealed that knowledge about the First and Second World Wars is much lower among younger Canadians than it is among middle-aged and older Canadians, but younger Canadians are leading the way on knowledge about Afghanistan.
Monday, November 08, 2010
Toronto, ON – Alors que les Canadiens se préparent à observer le jour du Souvenir, les résultats d’un nouveau sondage Ipsos-Reid, mené pour le compte de l’Institut Historica-Dominion, révèlent que le niveau de connaissance de la Première et de la Deuxième Guerre mondiale est plus faible parmi les jeunes Canadiens que parmi les Canadiens d'âge moyen ou d'âge mûr. Par contre, les jeunes Canadiens sont plus sensibilisés sur la question de l’Afghanistan.
Tuesday, September 28, 2010
New York, NY – No one can argue the value of a good education and its impact in our society; with this in mind, the latest Ipsos Telemundo Poll, explores the perceptions of Hispanics about education. The study conducted among Hispanic adults living in the United States shows that this increasingly growing demographic group considers education to be very important. Among the 434 Hispanic adults interviewed, nine in ten (89%) subscribe to the belief that a good education is necessary for Hispanic immigrants in the United States to improve their standard of living – including 73% who completely agree. In comparison, just eight percent disagree.
Tuesday, September 28, 2010
New York, NY – Nadie puede discutir el valor de una buena educación y su impacto en nuestra sociedad, con esto en mente, el más reciente sondeo Ipsos-Telemundo, explora las percepciones de los Hispanos acerca de la educación. El estudio realizado entre adultos Hispanos que viven en los Estados Unidos muestra que este creciente grupo demográfico considera que la educación es muy importante. Entre los 434 adultos Hispanos entrevistados, nueve de cada diez (89%) tienen la creencia que una buena educación es necesaria para que los inmigrantes Hispanos en los Estados Unidos mejoren su nivel de vida – incluyendo 73% que están completamente de acuerdo. En comparación, sólo el ocho por ciento está en desacuerdo.
Monday, September 13, 2010
Toronto, ON – Eight in ten (84%) Canadian parents of children aged 4 to 18, inclusive, ‘agree’ (36% strongly/48% somewhat) that ‘private companies should donate funds and sponsor public-school libraries’, according to a new Ipsos Reid poll conducted on behalf of Indigo. Conversely, fewer than two in ten (16%) ‘disagree’ (6% strongly/10% somewhat) with the notion of businesses sponsoring public-school libraries.
Wednesday, August 18, 2010
Toronto, ON – As Canada’s economy slowly emerges from the recession and high levels of unemployment, a new Ipsos Reid poll conducted on behalf of ABC Life Literacy Canada finds that nine in ten (90%) ‘agree’ (50% strongly/40% somewhat) that ‘improving the literacy levels of Canadians is key to improving the country’s economy’. Perhaps underscoring the relationship between literacy and the economy, most (93%) also ‘agree’ (60% strongly/34% somewhat) that ‘governments need to support improving the literacy levels of Canadians’.
Monday, August 16, 2010
Toronto, ON – A majority (57%) of post-secondary students plan to help support themselves by working throughout the school year, according to a new Ipsos Reid poll conducted on behalf of RBC. However, most (77%) students believe that working while in school would impact (33% a lot/44% a bit) their grades. And if the prospect of having to work through the school year isn’t adding enough stress as it is, two in three (66%) believe that worrying about money will impact their grades (28% a lot/38% a bit).
Wednesday, June 30, 2010
Toronto, ON – As Canada prepares to celebrate its 143rd birthday on July 1st, a new Ipsos Reid poll conducted on behalf of The Historica-Dominion Institute finds that if Canadians were organizing the ultimate Canada Day BBQ and they could invite 5 famous Canadians past or present to join their friends and family, Terry Fox, Wayne Gretzky and Céline Dion would be on the invite list most often.
Monday, June 28, 2010
Toronto, ON – A 16-year relationship has been recognized with a special honour. Georgian College has named Ipsos as a Distinguished Partner – the first and only market research firm to receive this distinction. Part of the college’s Board of Governor’s Awards of Distinction program, the award recognizes partners in the community who have “made an exemplary contribution in support of student access and success, as well as the mission and goals of the college”.
Monday, June 07, 2010
Ottawa, ON – The Canada Foundation for Innovation commissioned Ipsos Reid to conduct the Canadian Youth Science Monitor, the first nationwide survey on the views of Canadian youth (aged 12 to 18) towards the sciences. It was inspired by the 2009 Wellcome Trust Monitor, a study of youth in the United Kingdom. Both studies were designed to accomplish similar objectives: understanding how young people relate to the sciences, both in terms of how interested they are in the study of science and how interested they are in pursuing scientific careers.
Thursday, May 06, 2010
Toronto, ON – On the 65th anniversary of the end of the Second World War in Europe, known as V-E Day, a new Ipsos Reid poll commissioned by The Historica-Dominion Institute reveals a deep admiration for veterans.
Friday, April 09, 2010
Toronto, ON – Canadians are split on the ‘Cancon’—Canadian Content—conundrum, according to a new Ipsos Reid poll conducted on behalf of the Canadian Journalism Foundation. Canadian television stations are required to broadcast a certain proportion of Canadian Content (60% overall) in order to acquire and maintain their license to operate, and Canadians are split over whether this practice should continue or not.
Tuesday, February 23, 2010
Toronto, ON – The Vancouver Olympics are shaping up to be a defining moment in Canada’s national history, according to a new Ipsos Reid poll conducted on behalf of the Historica-Dominion Institute.
Monday, November 30, 2009
Toronto, ON – In celebration of the 100th anniversary of the Montreal Canadiens hockey franchise, a new Ipsos Reid poll conducted on behalf of the Historica-Dominion Institute has revealed that one half (47%) of Canadians ‘agree’ (17% strongly/30% somewhat) that the ‘Montreal Canadiens are the greatest hockey team in history’. In comparison, less than half as many Canadians, just two in ten (20%), ‘agree’ (3% strongly/16% somewhat) that ‘the Toronto Maple Leafs are the greatest hockey team in history’.
Wednesday, November 25, 2009
Toronto, ON – Canada is well-known around the world for its vast arctic, often characterized as “the True North Strong and Free”, but a new poll conducted by Ipsos Reid on behalf of the Inuit Tapiriit Kanatami suggests that various aspects about Canada’s arctic are not well-known among Canadians themselves.
Thursday, November 19, 2009
Vancouver, BC – An Ipsos Reid online poll of 1,493 adult Canadians reveals that Canadians hold quite strong views on the future importance of having a post-secondary credential if one wants to succeed or get ahead in life. And, a good number of them are considering taking on further studies in the near future.
Wednesday, November 18, 2009
Vancouver, BC – An Ipsos Reid online poll of 1,493 adult Canadians reveals that Canadians hold generally favourable views of the quality of education provided by the country’s universities, colleges, and institutes. However, there’s no real consensus on the progress these institutions have made in sustaining the quality of education they offer students. Indeed, Canadians are almost as likely to see an improvement in quality, as a decline, or no change over the past 10 years.
Monday, November 09, 2009
Toronto, ON – In the lead-up to Remembrance Day, a new Ipsos Reid poll conducted
on behalf of The Historica-Dominion Institute examines Canadians’ attitudes towards remembrance and their
personal connection to veterans and the Canadian Forces.
Thursday, October 08, 2009
New York, NY – Two thirds of boys and girls aged 15 to 18 (67%) say that their parents have told them about their own experiences with alcohol and drugs when they were young, and these teens nearly unanimously (95%) look at it as a good thing, according to a new study conducted by Ipsos Public Affairs on behalf of Hazelden.
Tuesday, August 18, 2009
Toronto, ON – University and college students are concerned about whether they’ll have enough money to get through the school year according to a new Ipsos Reid poll concerning student finances, conducted on behalf of RBC. The survey found that 43% of new college and university students and 35% of returning students think that they’ll only be able to stretch their spending money as far as the Christmas break, with 50% of all post secondary students expecting it to run out before the school year ends.
Friday, July 03, 2009
Toronto, ON – Nearly nine in ten parents of a child performing at an above average level (86%) say that they tend to use praise rather than tangible rewards to motivate their child to do their homework, according to an Ipsos-Reid survey conducted on behalf of Kumon Math and Reading Centres. Parents say that the benefits of using praise as a motivator include instilling a sense of responsibility, a feeling of accomplishment, and homework getting done more quickly.
Friday, July 03, 2009
Toronto, ON – Many parents see a link between education in the classroom and volunteerism in their communities, according to an Ipsos-Reid survey conducted on behalf of Kumon Math and Reading Centres. Parents see the benefits as being two-fold: volunteerism enhances education while education encourages volunteerism.
Monday, June 29, 2009
Toronto, ON — As Canada celebrates its 142nd birthday on July 1st, a new Ipsos Reid poll conducted on behalf of the Dominion Institute has revealed that many Canadians cannot identify the names of ten iconic Canadians, both past and present, from a picture provided to them.
Tuesday, June 23, 2009
Toronto, ON – Three quarters (72%) of working Canadians believe that the current level of adult literacy – that is reading, writing and mathematics skills among adults for whom English or French is their first language – is a ‘problem’ (15% major/58% moderate). Further, an additional 26% believe it is a ‘minor problem’, while just 2% believe there is no problem at all.
Wednesday, June 10, 2009
New York, NY — Many fathers today play an active role in their child’s activities, from homework help to volunteering, according to a new survey of parents of a child ages 5 to 15 conducted by Ipsos Public Affairs on behalf of Kumon Math and Reading Centers. Nearly all fathers (98%) say that they personally help their child with their homework when they have a problem, most commonly by observing and proactively helping their child when they are struggling (39%).
Thursday, May 07, 2009
Calgary, AB – A recent Ipsos Reid study commissioned by the Alberta Council for Environmental Education (ACEE) shows that the majority of Albertans (75%) agree that schools in Alberta should give top priority to providing students with opportunities to do environmental action projects. Support varies by type of action project, with 90% of Albertans saying they would support Kindergarten to Grade 12 students being involved in neighbourhood clean-up, 78% would support students educating others about local environmental issues, and 67% would support students presenting to politicians on an environmental issue.
Sunday, April 12, 2009
Toronto, ON – As Christians mark the crucifixion and resurrection of Jesus Christ this coming weekend, a new Ipsos Reid poll conducted on behalf of Canwest News Service and Global National has revealed that six in ten (58%) Canadians ‘definitely believe in God’, down from 64% who said the same in 2003. Further, 13% of Canadians indicate that ‘sometimes they do, sometimes they don’t’ believe in God, statistically unchanged (down 1 point) from six years ago.
Wednesday, April 01, 2009
Toronto, ON – A new Ipsos Reid poll conducted on behalf of the Institute for Canadian Citizenship and the Dominion Institute has revealed that three quarters (74%) ‘agree’ (24% strongly/50% somewhat) that ‘Canadian politicians should focus more attention on Canada’s North and less on our Southern neighbour, the USA’.
Wednesday, March 18, 2009
Toronto, ON – If they had a chance to be an Olympic Torchbearer and could choose any Canadian (living or deceased) to pass the torch to, nearly one half (44%) of Canadians would choose to relay the torch to Terry Fox, the heroic Canadian who was unable to complete his cross-Canada Marathon of Hope in 1980. Terry Fox topped the list across the country, among all age categories, and for both men and women.
Receiving the next-most votes is hockey-legend Wayne Gretzky (14%), followed by former Prime Minister Pierre Trudeau (12%), pop-star Celine Dion (7%), hockey-legend Gordie Howe (5%), and jazz-pianist Oscar Peterson (3%).
Thursday, January 22, 2009
Toronto, ON – As the federal government continues its consultations on the budget, a majority (54%) of Canadians ‘strongly agree’ (95% total) that ‘educational institutions need to work more closely with business to produce the highly-skilled people needed to sustain and improve Canada’s economy’. Furthermore, most (91%) ‘agree’ (44% strongly/47% somewhat) that ‘practical skills training is more important in getting laid-off workers back on the job than theoretical education’.
Friday, November 07, 2008
Toronto, ON – In the lead-up to the 90th anniversary of the end of the First World War, a recent Ipsos Reid poll conducted on behalf of the Dominion Institute reveals that Canadians—in particular young Canadians—lack of basic knowledge about The Great War and are forgetting this important chapter in our country’s history.
Friday, October 17, 2008
Toronto, ON – A new Ipsos Reid poll conducted on behalf of the Dominion Institute has revealed that, despite the prevalence of American culture, history and politics in Canadian society, three quarters (76%) of Canadians ‘disagree’ (32% strongly/44% somewhat) that ‘American history is more exciting than Canadian history’.
Thursday, July 03, 2008
Toronto, ON – As the country gathers to celebrate the 400th anniversary of Quebec City, a new Ipsos Reid poll finds that Quebecers and those living in the rest of Canada (“ROC”) have differing opinions on the significance of the event, the protection of the French language, and on other key points relating to Quebec’s place in Canada.
Monday, June 30, 2008
Toronto, ON – The definitive survey of the people, places, events, accomplishments and symbols that Canadians think define their country, conducted by Ipsos Reid on behalf of the Dominion Institute and the Department of Citizenship and Immigration Canada, has revealed what Canadians believe are the most defining features of Canada overall.
Saturday, June 28, 2008
Toronto, ON – The definitive survey of the people, places, events, accomplishments and symbols that Canadians think define their country, conducted by Ipsos Reid on behalf of the Dominion Institute and the Department of Citizenship and Immigration Canada, has found that while the general public, immigrants and educators alike label the Maple Leaf as Canada’s most defining entity, members of the Order of Canada say that title belongs to Frederick Banting and the discovery of insulin.
Friday, June 27, 2008
Toronto, ON– The definitive survey of the people, places, events, accomplishments and symbols that Canadians think define their country, conducted by Ipsos Reid on behalf of the Dominion Institute and the Department of Citizenship and Immigration, has found that Canadians have a different idea of what defines their country, depending on where they live. In short, placing at the top of the list in each of their respective categories are:
Thursday, March 27, 2008
Toronto, ON – It appears that the top of the Egyptian pyramids have piqued (or peaked) the interest of Canadians, according to a new LG Electronics Canada / Ipsos Reid poll. Given the opportunity, and a list of options, nearly half (45%) of all Canadians would most like to touch the very top of the ancient wonder. Perhaps reflective of Canadian heritage, two in ten want to touch the Stanley Cup, and an equal number (18%) would most like to touch the Holy Grail. One in ten (11%) would like to touch the Hope Diamond, while 3% would like to touch Dorothy’s shoes from ‘The Wizard of Oz’. Surprisingly, only 4% would like to touch an Academy Award.