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Ipsos Social Spaces
At Ipsos, we are redefining traditional research panels and communities with Social Spaces, a new approach to managing socialized research.
Our Social Research Platform represents an evolution of standard online survey research and community software:
- Leverages the very latest in online technology
- Turns static, linear research into an interactive and immersive respondent experience
- Transforms the research process into a truly social space
Ipsos’ proprietary Social Research Platform can be applied to support a wide range of research-driven programs covering traditional, linear survey to ongoing audience engagement programs. The full spectrum enables custom segment requirements and siloed experiences within a single platform.
Our spectrum of solutions includes:
- Custom Panel – regular surveying of your target audience with no events or member-to-member interaction
- Socialized Panel – the addition of social components to execute point-in-time studies with both qualitative and quantitative elements
- Community – a focused social environment to house 24/7/365 true dialogue with an on-tap audience
Powered by a team of specialists who have an expert understanding of the online space, Ipsos brings a unique perspective to Social Spaces:
- Research + Social Expertise – Access to expertise in research plus panel and community engagement
- Global Solution – More than 20 languages, with offices in over 60 countries
- Best-In-Class Platform – Modular tools, multiple data sources, varied audience scope, mobile browser compatibility
Use Ipsos Social Spaces To Gather Insights On
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Real-time data on "hot issues"
Surveys often launch within 24 hours and offer almost immediate results online with direct access to data, allowing you to react quickly to marketplace changes.
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Product innovation and development
Gather rich and insightful qualitative and quantitative data to support idea generation and brainstorming for new initiatives and programs.
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Track customer satisfaction
Gain knowledge on satisfaction with specific products and services, at a particular point in time or over an extended period.
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Add power to your marketing
Test your creative ideas quickly and cost-effectively to make better decisions, launch successful campaigns and minimize your risk while maximizing investment dollars.
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Provide answers to your internal clients
Answer ad-hoc questions posed by internal departments, senior executives and board members.
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Add value to current research
Extend your understanding with quick surveys and forum questions that explore specific issues uncovered through more complex and/or extensive research.
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Create value together with your customers
Co-create with your customers to develop new ideas or improve existing products and services.