Marketing

Ipsos Marketing offers a wide range of sector-based research expertise throughout the innovation and brand development process. We provide integrated qualitative and quantitative research solutions, as well as advanced modelling and forecasting techniques that include simulations and linkages to in-market data.

Featured Products & Tools

  • Gaming Emerging Market Syndicated Study 2013 USA

    The Emerging Market consists of young adults aged 18–34. They have been sought after by marketers across industries as they are characterized as having a large amount of discretionary income and a passion for consumer goods.

  • QualSpace™

    A real-time tool, QualSpace enables consumers to more accurately remember triggers for their decisions and behaviors. Clients can then act on real world insights rather than idealized intentions