Research Specializations

Public Affairs Research Ipsos Public Affairs

The Social Research and Corporate Reputation Specialists

Ipsos Public Affairs conducts strategic research in partnership with clients from government, public, corporate, and not-for-profit sectors. We understand and manage issues, advance reputations, determine and pinpoint shifts in attitude and opinion, enhance communications, and evaluate policy.

We see respondents as citizens, stakeholders, employees, and voters – not just as consumers. We can effectively and quickly reach elite, stakeholder, and other highly targeted respondents, with the same ease as the general public. Ipsos ensures our clients get the answers they need from the audience that is critical to their business.

Strategic advice is the key deliverable. We provide clients with advice that goes beyond reporting on data, based on a concrete understanding of the issues and their context.

Our offices in Chicago, New York, Seattle, Washington, D.C., Toronto, Ottawa, Calgary, and Vancouver are staffed with objective, research veterans. With sector experts in Reputation & Risk Management; Public Sector, Communications, Social Trends, and Government Research; International Trends; and Public Opinion Polling, we can tailor a unique research solution for you.

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